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1 plate-forme ICT BP p. 270 p. 135 pp JSPS SPACE ALC plateau :

2 p. 136 SNS p. 222 Negoro and Ajiro AV p. 5 p. 5 p. 5 OS p. 5 p. 81 Eisenmann, Parker and Van Alstyne 2006 Two-Sided Platform pp Eisenmann, Parker and Van Alstyne 2011 Platform Envelopment Negoro and Ajiro, p. 18 Negoro and Ajiro 2013 Negoro and Ajiro 2013

3 OS SNS AV Negoro and Ajiro 2013, p. 6, Figure 1 Evans, Hagiu and Schmalensee, 2006; 2006; Hagiu, 2008; Hagiu and Yoffie, 2009; Negoro and Ajiro 2013, pp

4 p. 81 Negoro and Ajiro 2013 Konsynski, Warbelow and Kokuryo, 1989 Two-Sided Markets Caillaud and Jullien, 2003; Rochet and Tirole, 2003; Hagiu, 2008; Evans and Schmalensee, 2010 Two-Sided Platform Eisenmann, Parker and Van Alstyne 2006 pp OS Two-Sided Markets Rochet Tirole Rochet and Tirole, 2003, 2006 Rochet and Tirole 2003 Two-Sided Markets Negoro and Ajiro, 2013

5 Armstrong, 2006; Eisenmann, Parker and Van Alstyne, 2006; Eisenmann, 2007 Winner Take All Eisenmann, Parker and Van Alstyne 2006 Eisenmann, Parker and Van Alstyne 2006 Eisenmann, 2007

6 2010; Zott, Amit and Massa, 2011 McGrath a, 2014b IT e-words business method business model E38393E382B8E3838DE382B9E383A2E38387E383AB.html

7 Yahoo! e-business e-business No. 1 pp Web pp

8 p. 47 Information Site Trade Site Information Site Drewry Trade Site pp ID ID p. 50 Information Site Trade Site pp

9 1 ID 1 ID Information Site ID Information Site Trade Site p. 53

10 54 Information Site Trade Site Information Site Trade Site

11 Information Site Trade Site Eisenmann, Parker and Van Alstyne, 2006 Trade Site Information Site Information Site Abell, 1980; e-business

12 Abell, D. F Defining the Business: The Starting Point of Strategic Planning, New Jersey: Prentice-Hall

13 pp Armstrong, M Competition in Two-Sided Markets, The RAND Journal of Economics, 37 3, pp Caillaud, B. and B. Jullien 2003 Chiken and Egg: Competition among Intermediation Service Providers, The RAND Journal of Economics, 34 2, pp Eisenmann, T Winner-Take-All in Networked Markets, Harvard Business School Module Note, , pp Eisenmann, T., G. Parker and M. W. Van Alstyne 2006 Strategies for Two-Sided Markets, Harvard Business Review, October, pp DIAMOND pp Eisenmann, T., G. Parker and M. W. Van Alstyne Platform Envelopment, Strategic Management Journal, 32: Evans, D. S., A. Hagiu and R. Schmalensee 2006 Invisible Engines, Cambridge: The MIT Press. Evans, D. S. & R. Schmalensee 2010 Failure to Launch: Critical Mass in Platform Businesses, Review of Network Economics, 9, Issue. 4, pp pp Hagiu, A Platforms, Pricing, Commitment and Variety in Two-sided Markets, VDM Verlag. Hagiu, A. and D. B. Yoffie 2009 What s Your Google Strategy?, Harvard Business Review, April, pp DIAMOND pp a pp pp NTT pp Konsynski, B., A. Warbelow and J. Kokuryo 1989 AUCNET: TV Auction Network System, Harvard Business School Case Study, , pp McGrath, R. G Business Models: A Discovery Driven Approach, Long Range Planning, : pp pp

14 IT pp Negoro, T. and Ajiro, S An Outlook of Platform Theory Research in Business Studies, Waseda Business & Economic Studies, 48 : pp pp No. 41, pp BP BP MOT pp Rochet, J. C. and J. Tirole 2003 Platform Competition in Two-Sided Markets, Journal of Europian Economic Association, 1 4, pp Rochet, J. C. and J. Tirole 2006 Two-Sided Markets: A Progress Report, The RAND Journal of Economics, 37 3, pp pp Zott, C., R. Amit and L. Massa 2011 The Business Model: Recent Developments and Future Research, Journal of Management, 37 4 : pp

65-5 足代訓史.pwd

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