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1 1 PR PR CC IR FP AV IT IT 175

2 Personalization 1 1 T. P SNA Hill, T. P nonstorable intangibility Delaunay SNA a b c d 176

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9 24 183

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11 24 3 PC PC ipod 3 1 PC PC 19 PC 1977 eii PC PC Brockmann PC PC

12 1850 Domestic Technology Narratives Step by StepBrockmann TI TI 6 TI ASCII NEC PC8001 PC PC 1995 Windows Windows JW-10 AV 1998 OA 1985 TI 186

13 24 OA PL PC

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19 24 KDDI ! K/L 1998 Manual Writing Brockmann, R. John, 1998, From Millwrights to Shipwrights to the Twenty-first Century, Hampton Press Inc., NJ. USA. Delaunay, Jean-Claude, Gadrey, Jean. Services in Economic Thought, Three Centuries of Debate. J. C. J

20 30 D Hill, T. P., 1977, On Goods and Services, Review of Income and Wealth,Vol. 23., No. 4, Dec Toffler, Alvin, 1980, The Third Wave, William Morrow & Company, Inc

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