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1 (IT: Information Technology) IT (2003) Kotler (2000) (2001)

2 (2006) Inoue and Ohnishi (2001) (2006)

3 LAN (Local Area Network) WAN (Wide Area Network) CATV (2001) (2006)

4 (2006) 2006p. 47

5 (2006) 2006p. 50 Raymond Judy (2006) (2006) Raymond and Judy (1999)

6 (2006) 2006p. 42 p. 67

7 (2006) (2006) 2006 p. 60

8 (1995) (2001) (2000) (2000)

9 (2001) 2001 p. 21. (2000) p. 27.

10 (2000) e p. 107, p. 109, p. 111 Web

11 FAX

12 IMI-net imi (2006)iMi

13 imi imi UFJ imi imi (2006)imi

14 HTML

15 yahoo! Japan yahoo! goo

16 yahoo! ID yahoo! yahoo! goo goo goo NTT-X goo (2006)

17 goo e URL goo goo i ezwebyahoo! (2001)

18 goo RSS Blog goo (2006) No. 1 Chance It! (2001)chance-it it.com/

19 Chance It! DS Lite, QUO BP BRICs BP (2006)

20 BRICs BP BRICs BRICs BRICs BRICs BRICs BRICs BRICs BP (2006)

21

22 PHS (2006) jp/ (2006) (2006) (2006a) (2006) (2006b)

23 PHS (2006) 2006 pp (2006)pp

24 (2006) 2006 pp. 47 (2004) (2001) (2006) (2001)

25 (2006)

26 (2004) 2004 p. 168 (2001) 2001 p. 64

27 (2006) 2006 p. 61 PHS (2001) 2001 p. 47

28 Web to Web to URL URL

29 NTT KDDI autuka SoftBank NTT i au ezwebsoft- Bank Yahoo! SoftBank vodafonelive! NTT i a u ezweb SoftBank Yahoo! (300kb) (300kb) xxx@docomo.ne.jp xxx@ezweb.ne.jp xxx@softbank.ne.jp (FOMA)

30 i ezwebvodafonelive! (2006) Yahoo! Yahoo! au goo

31 NTT PDC (Personal Digital Assistance) FOMA au cdmaonecode Division Multiple Access C HTML (Hyper Text Markup Language)WML (Wirelss Markup Language) / HDML (Handheld Device Markup Language)MML (Mobile Markup Language) C HTML HTML WML HDML MML C HTML HTML i WAP (Wireless Application Protocol) WML HDML XML (extensible Markup Language) MML HTML (2001)

32 NTT SK KG KDDI (au) SK AT&T KPN i ezweb MML i ezweb (au) SoftBank F902iS W41SH 905SH C HTML HDML MML JPEG,Gif,Ping JPEG,Gif,Ping JPEG,Gif,Ping 500kb 500kb 300kb Shift_JIS Shift_JIS Shift_JIS Java Java, WMLScript Java

33 (2006) (2006)

34 A. Inoue and H. Ohnishi (2001) : Study for Examining the Potentials of Web-based Survey Compared to Regular Paper-based Survey, INFORMS Proceedings. Philip Kotler (2000) : Marketing Management [Millennium Edition], Prentice- Hall. Raymond Frost and Judy Strauss (1999) : Marketing on the Internet, Prentice- Hall. (2001)Vol. 31, pp imi (2006)iMi (2001) 2001 (2004) 2004 (2006) 2006 (2006) pp. 3-4 (2000) goo (2006) index.html. (2001) statistics/index.html. (2006) (1995) (2006) (2006) jp/. (2001) (2001) (2006a) (2006b) soumu.go.jp/.

35 (2001) (2000) e Web (2001)chance-it com/. (2003) (2006) BP (2006) nikkeibp.co.jp/.

1.1 19 20 3 1 1.2 2 3 PowerPoint 1.3 SNS 3 4 2 2.1 Yahoo EC-CUBE 21 12 22 1 Web Web http://i3lab.kir.jp/netshop09/ 1 2 5 2 2-1 Web 6 2 Web 2-1 in Web google goo URL http://www.every-mail.com/fukuoka/ http://f-seminar.jugem.jp/

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