2000 7 14 2000 1 2000 6 1,900 Web 1,700 1995 4 111999 19.1 1999 1 12 241 111.4 198 2000 53.1 369 2004 1,000 2007 2,000 1999 1 12 46 2,000 140.6 22000 85 3.7
9,500 6 26 5,082 3 5 2,521 24.7 19 1,342 259.5 2000 7 6 1 6 28.0 20.5 32.4 19.1 72.0 Yahoo! 3,000 6 Yahoo!Yahoo! Yahoo! 20 Nasdaq Japan Yahoo! Yahoo!TOEIC TOEIC 1 1 300 Yahoo! Yahoo! VIBE
1 Yahoo!NBA 1 Yahoo! Yahoo! 5,000 Yahoo! 1,000 Yahoo!5 Yahoo! Yahoo! 4 1 2,000 Yahoo! Food's Mart CHUMS BeefNet e.com Yahoo! P11P14
Yahoo! Yahoo! 7 8 90 8 Yahoo!Yahoo! 1 1 3 1998 7 27 2000 6 ID 400 3 103 35 4 ID 200 Yahoo! 2000 6 60 i Yahoo! i 9 Yahoo! Yahoo! JAPAN 6 Web 4 86.6 2 goo 51.7. 2000 6 Web 1,700 1 4 1,500
2,385 1,514 173.9 2,228 1,503 207.4 8 426 21.8 16 12 43.3 Yahoo! Internet Guide 10 199.4 Yahoo! Inc. Yahoo! 10 185.3 1,502 987 191.9 287 23.7 434 215 98.5 248 144 138.5 230.3 63.6 38.2 32 8.1 292 289 11,430.9 Yahoo! JAPAN 139 91.2 106 48 83.5 21 24.8
137 67 95.9 23 14.4 108 79 281.4 20 23.8 69 49 248.4 11 19.7 Yahoo! Inc. 66 43 190.0 12 23.8 8 95 85 818.9 33 53.3 866 539 164.8 8 127 17.3 14 880 557 172.88 159 22.2
43.5 43.2 494 1 11,711 48 42,233.7 EBITDA EBITDA 987 636 181.8 181 22.5 27,034 16,558 158.1 2,043 326 13.8 24,991 16,884 208.3 183 11.9 309 27.7 16,430 1,446.7
164 21.9 335 46.7 58 39.7 47 48.1 1,345 86.4 1,338 26.1 16,400 880 721 19 2000 7 7 358 23 354 48
2,228 1,503 207.4 6 604 418 225 124 2,000 180 42 6 Yahoo!Inc 10 50 1,485 1,190 403 572 63 168 99 143 42 33
0.76 Giga Yahoo! 0.33 420 Mega Yahoo! EC Merchant Program 17 1 2 36 3,000 6,000 18 156 46 Yahoo!Yahoo! Yahoo!Yahoo! 84 Yahoo! 14
2000 1 1. YahooInc. Web EC 1 2000 1 93 I
2 1996 1 1996 4 1996 3 1997 3 1998 3 () 1 2 3 4 5 1996 3 1997 3 1998 3 1999 3 2000 3 636 413,066 1,269,260 1,914,849 5,695,710-345,939 908,803 1,432,365 5,136,459 636 67,126 360,457 482,484 559,251-3,213 56,584 165,693 399,454 2,110,411-5,241 56,535 150,985 391,300 2,031,407-5,290 23,954 64,428 183,658 1,153,628 194,709 218,664 1,018,055 3,263,566 8,106,758 205,659 375,839 1,247,583 3,919,919 10,475,821-7,096 1.88 5.61 21.25-37 71 111 300 1. 1996 31 1996 3 1 2. 1 3 5 4 5 3. 3 4. 3 II
3 2000 6 34.1% Yahoo! Inc. YAHOO! JAPAN LICENSE AGREEMENT 1996 4 1 1996 4 1 3 ( ) () () () 4 5 III
Yahoo! 6 EC () () 1998 7 () Yahoo! 8 EC IV
9 Yahoo!Yahoo! EC 1999 9 Yahoo! Yahoo!Yahoo! Yahoo! 10 1998 7 Yahoo! JAPAN 2000 3 1 Web Yahoo! JAPAN 11 12 V
2. 1 Yahoo! Korea Yahoo! Korea 1997 10 6 5( 5 ) 2000 3 31 4.1 2 ()Yahoo! Korea 1997 9 3 2 1998 3 31 ( 4 1 ) 11.1 5,000 10.2 Yahoo! 3 1998 7 31 ( 8 1 ) 29.4() 1 1999 12 22 12.49% ISP 2000 6 29 164 ISP ISP 4 1999 3 24 3 25 26.3 1 6,500 13.7 CD-ROM Yahoo! 5 1999 5 28 5.8% 3 Yahoo! VI
6 1999 8 31 10% 2,000 es-toys 20 24 1999 11 24 7 1999 9 10 10% 2,000 140 1999 11 24 8 1999 10 6 8% 6,720 2000 3 28 6.7 1 1,250 7.65 1999 11 11 9 1999 11 17 10% 6,000 1999 11 1 10 1999 12 10 5% 1 2,500 3 5IP( ) 1999 10 2000 1 2000 9 11 2000 1 12 10% 3,000 VII
DAWN2001 2000 8 12 2000 2 28 10% 3,000 es-car goods 40 24 2000 5 29 13 2000 3 28 1.65% 5,000 1999 10 1 EC 14 2000 3 5 1,000 2000 5 17 1 6 30 48 18 2000 5 22 2000 6 16 15 2000 5 26 10% 3,000 2000 7 7 es-wine 24 2000 11 16 1 2000 2 21 VIII
1 10 17 3. 1 1995 ( ) 2 () 3 IX
2000 6 ABC Asahi.com WWW Excite excite Goo inktomi Infoseek infoseek Isize Lycos lycos Msn Nikkei net WWW Rakuten ZD Net 4. 1 2000 6 248 2 2000 6 81 3 1998 3 1998 4 2000 6 56 X
4 XI