2019 2 2018 10 4
1. 2018 2. 3. 4. 2018 5. 6. 2018
1. 2018
2018 201,275 23,560 110.0% 111.5% WEB CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 4
2018 9 8 110.0% 98.9% 112.8% 51.4% +1.3 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 5
1.1 +0.7 112.4% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 6
12% 2017 8 2018 8 39,705 18% 56,351 23% +42% 72,034 33% 75,567 31% +5% 21,748 10% 23,583 10% +8% 84,636 39% 88,423 36% +4% 218,124 100% 243,927 100% +12% 57,099 26% 55,780 23% -2% 161,024 74% 188,146 77% +17% 5% 35 42% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 7
* 35 42 22 7 5 1 3 2 2 5 3 3 2 0 0 0 10 20 30 40 50 60 70 80 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 8
2.
IDÉE 124,650 14,459 106.2% 96.4% 109.4% 53.8% Café&Meal 6.4% 4.6% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 10
2018 124,650 106.2% - - 58,813 105.8% 47.2% -0.1% 44,353 109.4% 35.6% +1.0% 14,459 96.4% 11.6% -1.2% 19 SCM CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 11
104 102 100 98 96 94.9 95.7 96.1 98.2 98.6 94.7 99.2 100.3 101.4 100.9 101.3 94 92.6 92.9 92 90 OJT CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 12
2013 2014 2015 2016 2017 2018 9 26 42 23 17 9 15 26 20 41 62 27 385 401 414 417 419 420 9% 22% 36% 60% 71% 80% 57 56 50 68 68 20 0 9 12 18 32 16 255 301 344 403 457 468 22% 41% 45% 51% 66% 68% 14% 29% 44% 55% 69% 74% 2018 LS CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 13
1 2 109.6% 110.3% 109.9% 100.7% 101.1% 100.9% 109.8% 116.6% 113.0% 104.6% 105.9% 105.2% 108.3% 107.9% 108.2% 96.6% 98.1% 97.3% WEB 100.1% 114.4% 105.6% 2 H&B 100% 3% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 14
110 104.8 102.9 103.6 105 103.6 107.7 101.8 106.1 108.2 100 95 90 100.6 101.5 98.2 96.7 95.6 96.0 96.9 97.3 94.9 95.8 100.9 99.1 97.4 100.3 100.6 97.3 85 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 15
2 2017 2018 1 2018 2 5 PP % 115.4 0.4 108.8-0.8 126.1 15.8 97.1 2.0 100.4 5.5 111.5 16.4 H&B 97.1-8.1 104.5-2.0 107.8 1.3 97.1-3.1 98.3-2.4 110.7 9.6 100.9-1.2 99.7-10.1 140.8 24.2 100.8-4.9 100.1-4.5 114.4 8.5 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 16
1 2017 2018 335 6 0 +6 341 LS 67 3 0 +3 70 17 0 8 8 9 419 9 8 +1 420 Café Meal 26 2 0 +2 28 IDÉE 9 0 0 0 9 LS 9 8 1 10 2 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 17
2018/5/17 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 18
2018/5/17 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 19
2018/5/17 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 20
2018/5/17 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 21
MUJI 7 MUJI MUJI 1 : 2,000 : KADOKAWA ISBN : 9784046022691 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 22
3.
76,623 116.9% 8,749 150.4% ( ) 348 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 24
2018 11 2017 2018 319 14 2 +12 331 72 2 6 4 68 66 4 1 +3 69 457 20 9 +11 468 6 2 4 235 LS 6 1 Café Meal Diner 3 MUJI HOTEL 20 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 25
58,573 115.8% 9,191 129.6% 2Q JD WEB CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 26
2 * 1 101.8% 18,454 118.1% 2 97.8% 11,714 116.5% 99.8% 36,168 117.4% * 17 1Q : 105.8% 17 2Q : 101.8% 17 3Q : 107.1% 17 4Q : 104.0% 18 1Q : 101.8% 18 2Q 97.8% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 27
MUJI HOTEL BEIJING 6 1 2 MUJI HOTEL 42 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 28
10,482 117.2% 609 +500 USA CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 29
MUJI USA MUJI SOHO 4 1 MUJI SOHO 10 1 1 2 VMD Instagram Snapchat CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 30
MUJI SOHO (USA) 2018/4/28 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 31
MUJI SOHO (USA) 2018/4/28 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 32
MUJI SOHO (USA) 2018/4/28 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 33
7,567 125.6% 167 +333 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 34
MUJI WESTFIELD CHATSWOOD (Australia) 2018/3/21 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 35
MUJI WESTFIELD CHATSWOOD (Australia) 2018/3/21 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 36
4. 2018
160 140 120 100 80 2015 12/4 1,000 1,200 2016 8/26 3 990 2018 2/15 3 890 2016 3 890 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 38
SNS 2016AW 2017SS 2017AW 2018SS - - - 81,302-12,212 58,278 22,128 43,331 45,162 3,809 97 43,331 57,374 62,087 103,527 2018 10,000 8,000 SNS 25,000 20,000 6,000 15,000 4,000 10,000 2,000 5,000 0 0 3/4 3/11 3/18 3/25 4/1 4/8 4/15 4/22 4/29 5/6 5/13 5/20 5/27 6/3 6/10 6/17 6/24 7/1 7/8 7/15 7/22 7/29 8/5 8/12 8/19 8/26 WEB CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 39
8 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 40
4 124 124 3,379 8.1% 287,133 1.9% 11,769 2018 3~8 121.9% 0.2% 120.6% 0.2% +120 3.4% 3.6% 18 7 1 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 41
2014 2015 2016 2017 2018 IA 88 87 112 116 150 SA 48 35 63 88 94 TA 53 145 249 1,000 1,025 MUJI SUPPORT 120% 600 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 42
SC " " 2018/3/20 Café&Meal MUJI MUJI Café&Meal MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 43
2018/3/20 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 44
2018/3/20 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 45
2018/3/20 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 46
2018/3/20 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 47
SC " " 2018/3/20 Café&Meal MUJI 4,300 MUJI SUPPORT TV WEB 30,000 25 MUJI passport 1.8 MUJI card 2,600 Café&Meal CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 48
MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 49
MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 50
MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 51
MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 52
MUJI 2018/4/27 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 53
Café&Meal MUJI 2018/4/27 MUJI Café&Meal MUJI Café &Meal MUJI MUJI 32.8% H&B MUJI Passport CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 54
1,200 2018 8 1,254 405 107 30 47 1 / % 29% 21% 22% 32% 26% 38.2% 34.7% 25.2% 14.5% 22.7% 52.9% 36.1% 41.8% 22.9% 41.5% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 55
5.
2017~2020 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 57
2017~2020 2020 5,000 ROE 15% 600 1,200 2020 Café&Meal MUJI IDÉE 1,400 1,200 1,000 800 600 400 200 803 758 46 72 870 821 928 876 69 57 69 72 1,000 957 236 292 333 376 449 452 454 465 483 502 79 80 1,100 1,047 101 91 425 1,200 1,138 122 102 474 0 2015 2016 2017 2018 2019 2020 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 58
2017~2020 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 59
2017~2020 20% 50% 500 100 20 / CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 60
2016 2018 / CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 61
3 +20% 15% 8% 8% 2023 50% CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 62
15AW 16SS 16AW 17SS 17AW 18SS 17SS 37% 32% 25% 25% 26% 21% 4 3% 2% 3% 1% 2% 1% 0 ASEAN 60% 66% 72% 74% 73% 78% 4 0% 0% 0% 0% 0% 0% 0 41% 34% 33% 31% 25% 24% 7 41% 45% 46% 47% 54% 50% 3 ASEAN 15% 18% 18% 19% 18% 23% 4 3% 3% 3% 3% 3% 3% 0 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 63
500 100 17 500 19 4 500 7 18 19 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 64
MUJI passport 1 2018 3 8 18 2,765 24,239 1,155 4,255 17 +0.2 +3,215 4.1 4.1 13,317 14,380 9.9 9.7 33,265 30,054 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 65
CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 66
CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 67
6. 2018
2018 2018 AW 1 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 69
2018 + 104.0% 104.6% 115.0% 110.2% 2 3 104.5% 103.0% 28 48 12 (LS1) 10 9 422 505 CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 70
2018 - CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 71
2018 16 8 2 2020 2 - SCM - CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 72
IT 100 150 30% 2013 2014 2015 2016 2017 2018 1 155 190 246 293 345 382 4,110 5,048 6,545 7,768 9,089 10,066 24.0% 30.3% 30.1% 30.1% 30.1% [30% ] ROE 17.0% 14.3% 16.4% 17.7% 18.6% [15% ] CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 73
CopyRight (c) 2018 Ryohin Keikaku Co.,Ltd. All Right Reserved 74
2019 2 2018 10 4