111491/石川准教授
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- ようた なぐも
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1 E. R. A.Seligman C
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18 pp124 2 E. R.A.Seligman1927, The EconomicofInstalmentSelling, N.Y.,pp p p p p pp p p p p p p pp p31 18 Beckman,T.N. & R.Bartels1946, Credits and Collections in Theory and practice, p p p p Maxcy, G & A. Silberston1959, THE MOTOR INDUS- TORY,GeorgeAllen&UnwinLtd., 1965pp pp p pp p p pp p GM GM pp p p p p p p p W. P. Smith & Co.
19 p p p20 42 M.Y.Yoshino1971, The Japanese Marketing System, MIT Press,1976 p p p p p p p p p p p p pp p pp p p p p pp p pp p p p p pp pp p pp pp12 72 Yoshino p p p p
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ISSN 1345-0239 1950 1960 3C DVD 1 R.J.Keith1960 Phillsbury *1 high-pressure marketing 19 R.Bartels1976 *2 Keith1960 *3 R.L.King1965 *4 W.F.Schoell & J.P.Giltinan *5 1981 *6 1993 *7 1996 *8 2004 *9 1996
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