中国市場における日系・欧米系企業の戦略比較

Size: px

Start display at page:

Download "中国市場における日系・欧米系企業の戦略比較"

たつやなみこし
7 years ago
Views:

1 No Abstract In this paper, I review the trade conflict between Japan and China, which happened in The import 3 list of articles (car, portable telephone, air conditioner) from Japan to China were done the revenge customs duty. Ignoring the political factors, what is changed in China in these three goods markets? What does the non-symmetry of the agricultural products 3 list of articles and the technology intensive type 3 list of articles mean? How did a Chinese market in this 3 list of articles change on earth? I compared the difference in the advancement performance of the foreign-affiliated firm and analyzed the strategy of the investment directly by Japan, United States and Europe. I analyze the movement of FDI to the Chinese automobile industry and the re-building of the market structure, and examine the correspondence of VW toward it. I examine the conversion of the business world structure of the Chinese portable telephone industry and the correspondence of Motorola to face. Though Japanese enterprises invested Chinese white household electric appliances specially and directly to the air conditioner market, the strictness of the management due to the rise of the Chinese domestic enterprise was added. Using time series data, I analyze the strategy of FDI among Japan, the United States and Europe in China. WIN-WIN )

2 (VW)

3 No WTO ,465 2, VW VW , % VW , VW

4 VW % 87% 63% 6 US$ US$ % % () 14,682 41, % () 23,835 23, % 25% VW 8,889 54, % () 8,188 9, % VW 53, , % () 61, , % 1% ,000 3, % () % % 3,000 9, % () 2,578 2, % () 1,750 4, % VOLVO () 700 1, () 3,920 9, () 2,500 2, % 7,000 19, % () % () 5,530 9, % Iveco Spa 45,125 66, % 15% () 1,933 1, % 1,974 3, % () 10% GM 70, , () 1,089 4, ,060 81, () 6,010 9, (2000) P

5 No , VW ) ) GM 99 GM GM 2001 GM GM GM 4)

6 2002 GM , ) GM() VW() ()

7 No , ()

8 -2 (1) , win-win ) () FLEX 1994 () () CDMA

9 No CDMA CDMA 7) CDMA 2.2 CDMA 8) NCIC GSM

10 , () ) )

11 No % % 11) % 15% 4%1999 TCL ) R&D EU FDI 1 FDI 1993 EU ,000 FDI

12 1997 FDI 1998 EU FDI EU FDI EU EU EU EU EU FDI OA (2000)P

13 No R&D ,000 5,000 GMIBMP&G The Executive Ofiice of the President(2000 :P ) WTO

14 WTO (2) 90 EU15 1, EU 1998 EU EU 43 EU 12,

15 No (3) (1992) 9 () 3040 (1992) (4)

16 (1999) 13) FDI 14) TCL 15) 5 16) WIN-WIN 1) )

17 No ) 4) ) ) ( ) Base station 8) ) 2001()774 10) ) http:// ) ) (1999)110 14) WTO ) TCL ) (2000)2000 (2001) (2001) (1999) (2001) IT (2001) 2001 (1992) (2001) BP The Executive Ofiice of the President(2000) Economic Report of the President United States Government Printing Office

43-22005 1436382,149,693 4 5 1981 713,787 615,989226,381 405,232 302,200168,955 117,178 105,47551.1 108 5511358551 1351131950 510450100 1990 19942,464

43-22005 1436382,149,693 4 5 1981 713,787 615,989226,381 405,232 302,200168,955 117,178 105,47551.1 108 5511358551 1351131950 510450100 1990 19942,464 The Regional Structure of Car Industry in China Yoshiyuki KITAMURA 1 1956 2 20051979 1980 20 1990 2006 1993 19982003a2000 2005 2003200421 2003 3 2,037,865 4,443,52245.92,443 115 129 43-22005 1436382,149,693