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KDDIR&A 20116 ICT 2G cdmaone3g ICTIPTV IPTV 1990ICT2008 ICT ICTIT ICT TV IPTV IPTVIPTV u IPTV ICT ICT KCC SKT KT LG U+ Samsung Electronics IPTV PC u PAGE 1 of 19

Title Promotion Policies for ICT Utilization: Case studies from Korea's Education and Healthcare Sectors. Author MISAWA, Kaori Deputy Chief Researcher, Info-Communications Research Division, Foundation for MultiMedia Communications (FMMC) Abstract Korea's strong position in broadband infrastructure and 3G services using CDMA2000 technology clearly benefited from a government-led approach to developing these technologies. This technology success story confirms the important role ICT infrastructure development policies play in promoting ICT utilization, and a similar approach can be seen at work once again in the recent efforts of the Korean government to promote IPTV service development by supporting the introduction of public services using IPTV technologies. Since the mid-1990s successive administrations have focused on the development of the nation's ICT sector. Although, due to the current administration's passive attitude toward the technologies' promotion, Korea now finds itself lagging in the area of smartphones and software. However, various policies measures, such as the introduction of 'Mobile Office' and 'Smart Work' to promote cloud computing and smartphone usage, highlight the continued potential to promote ICT utilization. Understanding these policy approaches will help to capitalize upon the widely anticipated technological progress and rapid growth in cloud computing and multi-devices connected to the Internet expected in the very near future. In the education sector, the 'Digital Textbook' pilot project and the establishment of 'IPTV Study Rooms' are remarkable case studies of ICT utilization. In the healthcare sector, various 'u-healthcare' pilot projects are presently underway. Although, it should be noted that some case studies show that regulation problems are hindering the launch of new services. On the other hand, IPTV study rooms are increasing due to government support that fosters cooperation between local governments and businesses, and in the healthcare sector, mobile carriers and major hospitals are launching the 'Mobile Hospital Service' using cloud computing and mobile devices. These cases demonstrate that in order to develop infrastructure and stimulate innovation, it is also necessary to consider social needs, appropriate government support, and deregulation to promote ICT utilization. Keyword IPTV, smartwork, smartphone, mobile office, tablet PC, cloud computing, digital textbook, u-healthcare PAGE 2 of 19

2009 4432,120 2014,600 2010121,9275,077 SK TelecomSKTKTLG U+ 3 2004 1322G cdmaonecdmaonecdma2000 33G3G 3G3G100 2006SKTKTW-CDMA 20106W-CDMA55 10.073201131TTM KAIT LG ULG3LG TelecomLG DacomLG Powercom20101 20107 PAGE 3 of 19

1201012 902 2010 5,077 1,604 2,571 KCC ADSL(HFC)2000 2005LANFTTH 50MbpsLANFTTH5 CATV 80%HFC2 32006WiBro WiMAXKTSKT201012 47 2201012 3 254 349 2010 1,722 514 603 KCC LANUTP LANHFC PAGE 4 of 19

3201012 20 277 283 360 40 742 KCC IPTV KTSK BroadbandSKTLG U+3IPTV201012360 45 4IPTV *201012125 KCC2010.12.09 PAGE 5 of 19

5IPTV201012 61 2010 95 360 205 IR ICT ICT 1990 CDMA ICTICT1990 e20082 IPTV ICT 1020082 ICT4 KCCKorea Communications CommissionICT 6 PAGE 6 of 19

62008 ICT KCC ICT ICT DMB WiBroWiMAX ICT ICT20099IT ICTIT10 ICT ICT DMBDigital Multimedia Broadcasting DMBDMB DMB2 2009.09.02 PAGE 7 of 19

ICT ICT 2010 PCTV 7 7ICT 2010 KCC 09 3 10 3 (10 4 KCC) IT 09 9 (10 11 KCC) ICT 10 7 IT (09 5 ) 2011 KCC (11 1 KCC) 09 4 KCC 2011KCC 2010IPTV300 200911iPhoneiPhone SNS KCC2010122011 3DM2MN4 PAGE 8 of 19

IT IT20095 ICTIPTV ICTICT PCTV(TVIPTV) ICT 2010 2009220113 1,00020 KCC20104 LAN u-home 2010KCC SMO KCC2009.05.13 KCC2010.11.23 2010.03.09 PAGE 9 of 19

ICT ICT 20107 20153030 ICT PCICT Wi-FiWiBroLTE TVIPTVKCC 20152,700197 ICT ICT2010 12010 ICT ICT 20072013 2007PC Windows 366 2010.07.20 KCC2011.01.16 PAGE 10 of 19

2010132 12210322 PCPC2kg 15011PC 2010 ipadgalaxy TabPC IPTV 200811IPTV IPTV IPTVIPTV 80 IPTV IPTV KCC2010 50MbpsIPTVIPTVUSB IPTV IPTV20093 IPTV KoDiMAKorea Digital Media Industry Association IPTVKTSK BroadbandLG U+ IPTV 20092 2 2011325913KoDiMA KCC2009.03.11 KoDiMAIPTV2008 IPTV PAGE 11 of 19

227 686 IPTVIPTV HDTV(KoDiMA)1 IPTVIPTV1 2 IPTV 18 201063,474 98,000KoDiMA2011327,000 IPTV20 IPTV IPTV 20092IPTV313 28.48 111~3066.3%31~6022%1011.7% 30 9 3IPTV VOD 201010IPTV IPTV IPTVIPTV 2010IPTV20113 IPTV PAGE 12 of 19

8IPTV KoDiMA 9 KoDiMA PAGE 13 of 19

IPTV u IT10 ICTu u 2010 52014u32,190 u u uu 2010 PC ICTu 2010 Samsung Electronics2010PCGalaxy Tab Dr.Smart 2010.05.11 PAGE 14 of 19

Galaxy Tab SKT2010 40 2010 3 EMR KT 2010 2010 4ICT 2011 LG U+ 2011 LG U+ 4 PC ICT ICT PAGE 15 of 19

2007iPad PCICT PC 20109 2011 2013 2020 u u2009 34,500u 20097 2011.03.02 2011.03.15 2011310IPTV PAGE 16 of 19

450 20104 ICT u ICT IT ICT ICT IPTVIPTV IPTV IPTV ICT IPTV u ICT IPTV ICT PAGE 17 of 19

ICT ICT ICT ICT ICT ICT ICT ICT PAGE 18 of 19

KCChttp://www.kcc.go.kr/ http://www.mke.go.kr/ SK Telecomhttp://www.sktelecom.com/ KThttp://www.kt.com/ LG U+http://www.lguplus.com/ Samsung Electronicshttp://www.samsung.com/sec/ http://www.kodima.or.kr/ http://www.dt.co.kr/ http://www.etnews.co.kr/ http://www.yonhapnews.co.kr/ FMMC N ICTFeb/Mar2011 Vol.3 No.6 PCOct/Nov2010 Vol.3 No.4 Jun/Jul2010 Vol.3 No.2 DITU20109 IPTV20098 2007NTT20074 FMMCNGN20072008BP 20079 PAGE 19 of 19