24 1
.
1 2011 3 11 1992 20062008 24 1
2011 7 181000
7 1 8 2 9 3 10 11 1 12 2 14 3 18 29 33 1 3 34 2 36 3 36 37 1 38 2 39 3 47 4 50 53 1 54 2 55
1. 1 GNH QOL 120301852 GNH 2 QOL 3 140,000 120,000 100,000 80,000 1955 1975 1995 2015 2035 2055 PR 118 12 1,950 1,900 1,850 1,800 2005 2010 2015 2020 2025 2030 8
2. 4 9
3. 4. 10
1. 6m190 220 170 160 160 m 7 6 5 5285 80 19722002 2007 4 3 2 1 0 2 4 6 8 5 950/ 230 190 550 680 6 12
& 5 & 40230 3 26 15 Kitara 140 6 7 8 J 2002 FIFA Kitara Boys be ambitious! 9 10 4 37 1882 15 13
2. 23 2011 11 12 21 22 23 97%(71%27%) 88%(73%15% ) 0 22 0 10 10 22 20 20 30 30 40 40 50 60 70 80 90 100 73 15 3 7 2 50 60 70 80 90 100 71 26 1 36 32 27 26 19 9 6 6 6 5 3 2 5 3 JR 14
15 176 1 23% 1 4525%1 5 95 2011 23% 7% 76% 5% 9% 3% 12% 1% 1% 1% 8% 5% IT 1% 15% 1% 2% 23% 30% 13% 24% 28% 12% 7% 25% 15% 2% 45% 33% 24% 11% 4% 9% 1 2 3 4 5 6 7 8 9 10 1 2 3 4 6 8 7 5 9 17 57.0 56.7 54.9 51.7 50.1 48.3 47.8 47.3 40.7 39.2 57.0 55.5 52.2 49.6 46.4 44.0 44.5 47.3 38.6 34.1 1 2 3 4 5 1 2 4 3 6 75.6 74.8 68.4 61.4 60.7 10.1 76.5 75.5 66.1 66.5 60.2 10.5 1 2 3 4 5 1 2 3 6 5 74.7 59.7 59.2 55.6 55.5 6.3 88.9 69.6 66.4 57.4 57.8 7.5 1 2 3 4 5 1 2 3 5 4 23.2 22.5 22.0 21.4 19.7 3.4 24.6 21.6 21.3 19.3 19.4 3.2 1 2 3 4 5 1 2 3 4 5 67.7 65.8 64.0 58.1 56.9 17.8 67.0 65.2 59.3 58.0 57.6 16.7 80 60 50 70 90 100 40 30 20 10 27 68 4 0
21 64 7623 190 IT 13 14 16
3 11 218 17
18 3. IT 190
60 450 2006 1978 1979 1981 98 262008 6 25 19
JR3 JR 1 2 13 40 JR 117 (5 112) 103 20
20940,486 5,991 NICU 190208 10756 15238 30 2,669 7() 2() 3( ) 70 21
Kitara IT 1986 IT JR IT 22
6m190 HUG 1319 23
2 5 6 YOSAKOI 7 8 PMF 7 8 7 8 8 RISING SUN ROCK FESTIVAL 9 9 10 10 11 12 11 12 in Sapporo 11 2 20km 5 Fu's snow area 30km 15km 100km 80 24
15 ICC OYOYO NPO NGO ezorock 2007 1981 9 19 2004 25
38 11 3 1 2 3 4 5 26
.
I NY 30
31
9 21 4 32
1. 3 1. 1. PR 2. 16 3. 2. 1. 2. 3. 34
3. 1. 2. 3. 35
2. 18 PLAN DO SEE 36
1. 18 3 38
23 26 23 26 [ - ] 1. 68 20 25 22 16 44 2,014 26 39
61 36 10 23 31 CO eco 187 708 58 140 40
31 23 3,259 18 6,754 41
2. 18 12 34 in Sapporo 34 58 18 28 104-42
53 13 15 13 1,770 46 58 16 2,274 43
3. 79 23 1.1.1 4,429 2,158-28 25 216 141 44
558 200-424 35 16 92 PR Kitara 92 Kitara 2 10 298 9 45
114 11 500m 113 42 - Kitara 739 15 7,793 2,300 28 26,679 46
3 5 MICE 1 5 2 4 3 1 MICE MICE(Meeting)(Incentive travel) (Convention)(Event/ Exhibition) MICE MICE MICE MICE MICE Greener Week 47
2 190 () ( ) 3 10 48
4 19 (1 ) CGM 5 500m 20 PR 49
4. 1 2011 3 11 4001,000 11/10 0 2 0 0 0 0 1 0 5 0 503 221 145 75 24 46 21 12 17 6 8 1,070 2 1. 3/13 3/19 2. 3/24 3/27 3. 5/30100 4. 3 12/31 97 287 248 798 250 1,100 384 1,046 1,350 12/31152370 50
2 1 NPO NPO NPO 2 NPO NPO11 8,465 3 NPO GW 5/3 5/4 J2 Kitara NPO 2011 4 100 10 300 51
.
54 SNS 21 CGM 22 23
IT 55
1 WEB. 140 Twitter WEB 2 GNH Gross National Happiness GDP GNH 70 1 870 GNH GNH 3 QOL Quality of LifeQOL (Standard of living) QOL QOL 4 5 6 1873 6 536 7. 3000 HP 8 1876 9 8 9 13 33 22,000 10 1875 8198 1889 22 4 11 18 1,000 47 56
63 12 13 14 DJ LIVE HP 15 16 17 18 21 SNS social networking service WEB mixi GREE Facebook Myspace SNS 1 22 CGM consumer generated media SNS CGM 1 23 1 19 Creative Class 20 57
22 7 7 22 9 1 22 11 17 23 3 23 23 11 14 23 11 14 JTB 3 SODA STV poroco []
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