Nokia Motorola RIM Apple Samsung Apple Samsung Apple Apple Samsung 2. スマートフォン 市 場 の 動 向 IDC Samsung Samsung Apple. Samsung Apple, Steve Jobs CEO Tim C
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1 Samsung * 目 次 Samsung Apple Samsung Apple 1. 本 研 究 とその 背 景 PC ITU-T ITU * Apple iphone G Apple Apple Nokia Microsoft Google Motorola Lenovo Apple Apple iphone iphone OS ipod Touch PC MacOS Apple Apple iphone Apple iphone
2 Nokia Motorola RIM Apple Samsung Apple Samsung Apple Apple Samsung 2. スマートフォン 市 場 の 動 向 IDC Samsung Samsung Apple. Samsung Apple, Steve Jobs CEO Tim Cook Apple Huawei Lenovo 表 1 Top Five Smartphone Vendors, Shipments, Market Share and Year-Over-Year Growth in Vendor Shipment Volumes Market Share Shipment Volumes Market Share / Change Samsung..... Apple..... Huawei.... Lenovo.... LG..... Others..... Total,..,... Lenovo Motorola..... IDC
3 Samsung LG Lenovo Google Motorola Motorola Lenovo Motorola Motorola, Lenovo Lenovo Motorola. Lenovo Motorola. Lenovo Motorola. Lenovo Apple,. LG Huawei Lenovo other Huawei Lenovo Apple, Samsung Samsung. Samsung Apple Samsung Gartner Apple Samsung Samsung 3. Samsung とスマートフォン 市 場 Samsung Apple RIM Nokia Nokia Samsung Motorola Nokia Nokia Motorola Sony Apple iphone iphone GS Nokia Motorola Nokia
4 表 2 Top Five Smartphone Vendors, Shipments, and Market Share Calendar Year Vendor Unit Shipments Market Share Unit Shipments Market Share Year over Year Change. Samsung Apple Nokia HTC RIM..... Others..... Total... IDC 表 3 Worldwide Mobile Terminal Sales to End-Users in Vendor Sales Share Sales Share. Nokia,..,... Motorola,..,... Samsung,..,... Sony Ericsson,..,... LG,..,.. Others,..,.. TOTAL,,.,., Gartner Apple Samsung Nokia,, LG LG LG LG,, LG LG Nokia, Nokia
5 Samsung Apple Samsung Nokia, Nokia, HTC RIM Samsung Apple 4. 成 長 戦 略 中 の 矛 盾 Apple iphone G Apple iphone Samsung Nokia Motorola SONY LG Apple Samsung Apple Samsung Apple Samsung Apple Samsung Apple Apple Samsung Apple iphone G Steve Jobs iphone Jobs Jobs iphone G GS Jobs iphone G GS Jobs iphone ios Jobs
6 iphone Fred Vogelstein Jobs Tim Cook Apple iphone Apple iphone GS GS PLC Product Life Cycle Samsung Apple 5. 製 品 ライフサイクルモデルと 半 導 体 製 造 事 業 PLC Product Life Cycle PLC Samsung Samsung Samsung Samsung Apple DELL CEO M. Dell
7 Samsung Samsung Apple DELL 6. Apple のシステムロックイン 戦 略 Samsung Apple Apple Apple Intel Intel Apple BL PLC Apple Apple iphone ipad Apple iphone Apple iphone ipad Apple Apple BL PLC Apple Apple Apple Apple Apple iphone Apple, p. 図 1
8 Apple iphone Apple Apple PC Intel Samsung Apple 7. Samsung の 携 帯 端 末 事 業 戦 略 Apple Samsung Apple PC ipod iphone Apple PC Apple Intel DELL Apple Samsung Samsung Intel Qualcomm Samsung Samsung Intel Samsung AV Samsung Samsung MPU GPU MPU Nokia Motorola Samsung Samsung
9 Samsung 表 4 Top Semiconductor Vendors by Revenue, Worldwide, Rank Vendor Revenue Estimated Revenue Growth Market Share Intel,,. Samsung,,.. Qualcomm,,.. Micron Technology,,. SK Hynix,,.. Toshiba,,.. Texas Instruments,,. Broadcom,,. STMicroelectronics,,.. Renesas Electronics,,.. Others,,.. Gartner Total,,. Samsung Apple Samsung Apple Samsung Apple Samsung Samsung Apple Apple Samsung Samsung MPU MPU Intel Qualcomm Samsung Samsung Intel MPU Qualcomm MPU ARM MPU Qualcomm MPU Intel Qualcomm MPU Samsung AMD MPU
10 Vendor Revenue 表 5 Leading MPU Suppliers Revenue Change Share Main Product Lines Intel,,. x/server MPUs Qualcomm,,. ARM processors SamsungApple,,. ARM processors AMD,,. x/server MPUs Freescale,,. ARM/embedded MPUs nvidia. ARM processors Texas Instruments. ARM processors ST-Ericsson. ARM processors Broadcom. ARM processors MediaTek. ARM processors IC Insights Samsung Qualcomm ARM MPU MPU 8. Apple の 誤 算 Apple Samsung Apple Samsung Samsung Apple Apple Samsung Samsung Apple Apple Samsung Samsung Samsung Apple Samsung Apple Samsung Apple Apple Samsung Samsung Apple Apple Apple
11 Samsung Apple Samsung 図 2 Apple Samsung Apple Apple Samsung Apple Samsung Apple Samsung Samsung Apple Samsung Apple Samsung Samsung Apple Samsung Apple iphone MPU TSMC Apple Apple Samsung Apple Intel Qualcomm Samsung Intel Qualcomm Apple Apple Samsung Samsung Intel Qualcomm Samsung Apple Apple Samsung Intel Qualcomm Intel Qualcomm Samsung Apple Jobs Samsung Samsung Samsung Apple Samsung
12 Apple Samsung Samsung Apple Apple iphone ipad Apple Samsung Apple Samsung Samsung Apple Samsung Apple Samsung Apple Apple Samsung Intel Qualcomm Qualcomm ARM MPU Samsung Apple Apple Samsung Samsung Samsung. MPU Samsung Samsung Samsung 9. 結 び Samsung Samsung Samsung Apple Samsung Intel Qualcomm Intel Qualcomm Samsung ARM
13 Samsung MPU Qualcomm ARM MPU Samsung SoC Samsung Intel Qualcomm OS Tizen ios Android Windows OS iphone Galaxy Galaxy Android Samsung Samsung Samsung 注 PC Gartner Lenovo Motorola Google Motorola IDC Strong Demand for Smartphones and Heated Vendor Competition Characterize the Worldwide Mobile Phone Market at the End of com/getdoc.jsp?containerid=prus Gartner Gartner Says Smartphone Sales Surpassed One Billion Units in newsroom/id/ IDC Strong Demand for Smartphones and Heated Vendor Competition Characterize the Worldwide Mobile Phone Market at the End of com/getdoc.jsp?containerid=prus Gartner Worldwide Mobile Phone Sales Increased Per Cent in Nokia OS Maemo E N Nokia Nokia iphone ios Android Maemo Microsoft Windows Phone OS New York Times And Then Steve Said, Let There Be an iphone iphone G Fred Vogelstein magazine/and-then-steve-said-let-there-be-aniphone.html?pagewanted=all&_r= h t t p : / / j a p a n. s a m s u n g. c o m / n e w s / samsungelectronicsnews//business-result- - q Dellp. pp. BL Bursting Launch Gartner Gartner Says Worldwide Semiconductor Revenue Grew. Percent in com/newsroom/id/
14 ATOM IC Insights Qualcomm and Samsung Pass AMD in MPU Ranking And-Samsung-Pass-AMD-In-MPU-Ranking/ Intel Qualcomm MPU SoC Samsung Apple Intel ATOM Intel Apple A Samsung A TSMC TSMC A Samsung NTT Samsung SONY Samsung PC Insight RESEARCH BULLETIN www. icinsights.com/data/articles/documents/.pdf article/dgxlasgmh_w A C MM/ Apple Apple 参 考 文 献 Abernathy, W. and Clark, K.Innovation: Mapping the Winds of Creative Destruction, Research Policy, Vol., Issue, pp.. Abernathy, W. and Utterback, J.Patterns of Industrial Innovation, in Readings in the Management of Innovation, eds. Tushman, M. and Moore, W.,, Harper Collins Publishers. Allen, T.Managing the Flow of Technology, MIT Press. Amable, B. and Verspagen, B.The Role of Technology in Market Shares Dynamics, Applied Economics, Vol., Issue, pp.. Anderson, P. and Tushman, M.Technological discontinuities and Dominant Designs: A Cyclical Model of Technological Change, Administrative Science Quarterly, Vol., No., pp.. Anderson, P. and Tushman, M.Managing Through Cycles of Technological Change, Research and Technology Management, May-June, pp.. Burgelman, R. A.Strategy is Destiny: How Strategy-Making Shapes a Company s Future Burgelman, R. A. and Doz, Y. I.The Power of Strategic Integration, Sloan Management Review, Spring. Chow, G. C.Technological Change and the Demand for Computer, the American Economic Review, Vol., No., pp.. Clark, K.The Interaction of Design Hierarchies and Market Concepts in Technological Evolution, Research Policy, Vol., Issue, pp.. Cohen, W. and Levinthal, D.Absorptive Capacity: A New Perspective on Learning and Innovation, Administration Science Quarterly, Vol., No., pp.. Day, G. S.The Product Life Cycle: Analysis and Applications Issues, Journal of Marketing, Vol., No., pp.. Dean, J.Pricing Policies for New Products, Harvard Business Review, Vol., No., pp.. Dean, J.Managerial Economics. Prentice-Hall, Englewood Cliffs. Dell, M.Direct from DELL. Geroski, P. A.Innovation, Technological Opportunity, and Market Structure, Oxford Economics Papers, Vol., No., pp.. Iansiti, M.Technology integration: Managing technological evolution in a complex environment, Research Policy, Vol., Issue, pp.. Kotler, P. and Armstrong, G.Principles of Marketingth ed.. Levitt, T.Exploit the Product Life Cycle, Harvard Business Review, Vol., No., pp.. Polli, R. and Cook, V.Validity of the Product Life Cycle, Journal of Business, Vol., October, pp.. Sahal, D.Technological guideposts and innovation avenues, Research Policy, Vol., Issue, pp.. Tellis, G. J. and Crawford, C. M.An Evolutionary Approach to Product Growth Theory,
15 Samsung Journal of Marketing, Vol., Fall, pp.. Urban, G. L., Hulland, J. S., and Weinberg, B. D. Premarket forecasting for new consumer durable goods: Modeling categorization, elimination, and consideration phenomena, Journal of Marketing, Vol., No., pp.. Wind, Y. J. and Claycamp, H. J.Planning Product Line Strategy: A Matrix Approach. Journal of Marketing, Vol., January, pp.. IT Vol., No., December. Vol., No., October. Apple Vol., No., September. Apple Vol., No., September.
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