2005 12 13 1102069m KIBUNE NOBUAKI
1 1 1 1 2 3 3 6 4 11 2 1 6 1 16 1 16 2 16 3 17 2 18 1 18 2 18 3 19 3 NPO 22 1 NPO 22 2 23 1 NPO 23 2 23 3 24 3 NPO 24 1 24 2 25 3 25 4 NPO 25 1 25
1 25 2 27 2 NPO 28 1 28 2 29 3 29 4 30 4 32 1 32 2 34 1 Philanthropic Stage 35 2 Transactional Stage 35 3 Integrative Stage 36 3 37 1 37 2 39 5 44 1 44 2 46 3 47 4 49
1 49 2 50 3 51 4 52 5 52 54 URL 56
3 4
2005 12 13
1 1 (1999) 4 (1) NPO 1
in-kind contribution 2
2 (philos) anthropos (2) 3
5 1 4
nobility obligate 5
3 (3) 6
7
8
9
10
4 2 1953 A.P 1956 11
50 60 60 69 1 20 70 69 72 4 12
1970 1971 20 30 13
C. 1970 14
(1) [11]P.231 232 (2) [15]P.4 5 (3) Jerry W. Anderson[6]P.14 17 15
2 1 1 2 enlightened self-interest (1) 16
3 80 NPO 17
NPO NPO 2 1 2 NPO NPO 18
3 1980 19
SRI NPO NPO 20
(1) [14]P.204 21
3 NPO 1 NPO NPO NPO 60 70 80 NPO 90 NPO 22
NPO 2 1 NPO NPO (1) NPO 2 23
NPO (2) 3 NPO NPO NPO NPO NGO (3) 3 NPO 1 NPO 24
(4) NPO NPO 2 NPO NPO 3 NPO (5) NPO NPO 4 NPO (6) 1 1 25
90 NPO NPO NPO NGO 26
2 2002 7 NPO 27
2 NPO 1 NPO NPO NPO NPO NPO NPO NPO 2000 NPO NPO 28
2 NPO 1 NPO 3 NPO NPO 1 social entrepreneurship NPO 29
NPO 4 NPO NPO NPO 80 90 NPO (1) NPO [18] (2) [2] (3) [13]P.214 (4) [4] 30
(5) [16] (6) [14]P.287 291 31
4 1 2003 3 1 32
1983 1 1 28 33
3 (2) NPO 9 2 (3) 34
Collaboration Continuum 1 Philanthropic Stage NPO NPO NPO NPO value flow NPO 2 Transactional Stage value flow 35
1 3 Integrative Stage Philanthropic Stage Transactional Stage Philanthropic Relationship Transactional stage Integrative Level of engagement Low High Importance to mission Peripheral Strategic Magnitude of activities small Big Scope of activities Narrow Broad Interaction Level Infrequent Intensive Managerial complexity Simple Complex Strategic value Modest Major 36
The Collaboration Challenge P.35 Figure2.1 Collaboration Continuum 3 1 (4) 2001 (5) NPO 37
1984 NPO NPO NPO 38
2 Collaboration Continuum 39
NPO Philanthropic Stage Philanthropic Stage Transactional Stage NPO value flow 40
Integrative Stage Stage Collaboration Continuum Philanthropic Stage 41
NPO Philanthropic Stage Transactional Stage Integrative Stage Transactional Stage Integrative Stage Philanthropic Stage Philanthropic Stage 42
Philanthropic Stage (1) http://www.mizuho-ir.co.jp/report/200307/ kankyou6.html (2)Segawa Shirley & Segal Eli, Common Interest Common Good (3) Austin, E.J[1] (4) [3]P.108 118 (5) 1996 2000 2001 NPO 43
5 1 Philanthropic Stage 44
19 2005 6 15 USA 2005 2004 2485 (2) 12 26 2004 0.5 2005 2004 (3) 75.6 1,879 2 11.6 288 45
8.0 198 4.8 120 4 3 USA 4 4 9 2003 (1) 1997 1,557 376 1 4 1,400 2003 1, 219 369 3 3,000 2 1 enlightened self interest 46
2 3 47
2 48
4 (4) 1 49
2 50
3 51
4 5 52
Philanthropic Stage 53
(1) [W2]http://www.keidanren.or.jp/japanese/ policy/2005/037/youyaku.pdf (2) [W3]http://www.aafrc.org/about_aafrc/byso urceof66.html (3) 2001 2,108 9 ($210.89 billion) 2002 2,409 2 ($240.92 billion) 2003 2,407 2 ($240.72 billion) 2004 2,485 2 ($248.52 billion) (4) [W1]www.nri.co.jp/opinion/chitekishisan/2 001/pdf/cs20011007. [1]Austin, E.J, Collaboration Challenge, Drucker Foundation, 2000 [2] NPO 1993 [3] NPO 2003 [4] 1999 1999 54
[5]Jerome L. Hammelstein, Looking good and doing good : corporate philanthropy and corporate power, 1997 [6]Jerry W. Anderson, Jr, CORPORATE SOCIAL RESPONSIBILITY, 1989 1994 [7] 1997 [8]Segawa Shirley & Segal Eli, Common Interest Common Good, HBSP, 2000 [9] 1999 [10] TBS 2000 [11] 1999 [12]Frank Kock, The New Corporate Philanthropy [13] CSR 2003 [14] 2002 [15] 1994 [16] NPO NPO 2001 2001 [17] 1992 55
[18] NPO NPO 2001 2001 URL [W1]www.nri.co.jp/ [W2] http://www.aafrc.com/ [W3] http://www.keidanren.or.jp/ [W4] http://www.mizuho-ir.co.jp/ 56