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Doshisha Journal of Health & Sports Science, 1, 9-18, 2009 9 1 The Aspects of the Sport Tourism in Japan: Construction of the Dynamic Model in Sport Tourism Hiroaki Ninomiya 1 After clarifying the present state of the sport tourism in Japan using the dynamic model of the sport tourism which Neirotti (2003) presented, the purpose of this study is to construct the Japanese version dynamic model of sport tourism. This research utilized sport tourism-related material and sport industry-related reports as secondary data in order to investigate about the main areas of sport tourism, such as attractions, resorts, cruises, tours, and events. The present state of the sport tourism in Japan was examined by analyzing from development of the supply side of sport tourism. As a result, the following thing was found out. Although cruise travels are popular in Japan in recent years, most programs related to sport tourism are not offered. On the other hand, a lot of guidance about outdoor recreation activities were disseminated for the sport destination information which the sightseeing website offers (Ninomiya, 2008). Therefore, the area of cruises was excepted and the area of adventures was added from the main areas of sport tourism. In the dynamic model of the sport tourism, the phenomenon of the sport tourism which makes attractions, resorts, tours, events, and adventures main areas was illustrated, and the composition of the relation with the infrastructure and stakeholder in the sport tourism market was shown. The Japanese version sport tourism dynamic model explains the global image and dynamic state of sport tourism, and is useful to understand the sport tourism industry in Japan. Keywords attractions, resorts, tours, events, adventures 80 930 4 2,970 10 9,720 2006 Robinson and Gammon 2004 1 1Faculty of Health and Sports Science, Doshisha University

10 Doshisha Journal of Health & Sports Science 1 1

11 Hinch and Higham 2001 1 24 Hall 1992 3 Weed & Bull 2004 2003 3 2002 2008 17 10 18 45 Kurtzman and Zauhar 2003 5

12 Doshisha Journal of Health & Sports Science Ritchie and Adair 2004 6 Kurtzman and Zauhar 2003 5 2 2 5

13 1 Neirotti, 2003, pp.3-4 2 Neirotti, 2003 3 Neirotti, 2003 4 Neirotti, 2003 5 Sofield, 2003 2 Neirotti, 2003 5 1 2002 FIFA 10 3

14 Doshisha Journal of Health & Sports Science 2 3 2002 FIFA 2002 8 251 603 2003 6 3,000 7 2,000 FIS 2007 3 35 3,600 3 7,000 2 800 265 72.6% 268 2007 4 2002 FIFA 2 1987

15 4 42 NPO 1993 5 2001 2 3 3,261 1998 2004 2005 3 Northern Experience 860 1,300 2007 2006 17 898 22,103 136,594 18 5 J 13 K 1 528,000 117 4,600 J J JFL L J 3 1989 2006 2005 2.4 15 6,000 7 8,000 4 13 3 2 3 83 1 45 1 3 82.7

16 Doshisha Journal of Health & Sports Science 4 20072007 33.3% 28.2%8.4% 40 Run the World 5 1998 2002 FIFA 2007 2007 2002 FIFA 32 32 1,438,637 2002 2002 2001 1 4,188 2.33 3 3,049 2007 30,870 2006 25 14,000 2007 Neirotti 2003 5 2008

17 3 Ritchie and Adair 2004 3 18 20 C 18500488 2002 2002 2002 FIFA pp.36-52. 2007 http://www.snowtomamu.jp/snow/ski_board/project/index. html 2001 2002FIFA DENTSU NEWS http:// www.dentsu.co.jp/news/release/2001/pdf/2001061-1220.pdf Hall, C.M. (1992) Adventure, sport and health tourism, Weiler B. and Hall C.M., Special Interest Tourism, Belhaven Press: London, pp.141-158. 2003 3 pp.263-273 Hinch T.D. and Higham J.E. (2001) Sport Tourism: a Framework for Research, International Journal of Tourism Research 3, pp.45-58. J 2007 http://www.j-village.jp/ 2002 6 pp.183-192 2006 http://www.mlit.go.jp/kisha/ kisha06/10/100608_.html Kurtzman J. and Zauhar J. (2003) A Wave in Time The Sports Tourism Phenomena, Journal of Sport Tourism, 8(1), pp.35-47.

18 Doshisha Journal of Health & Sports Science Neirotti L.D. (2003) An Introduction to Sport and Adventure Tourism, Hudson S., Sport and Adventure Tourism, The Haworth Press: New York, pp.1-25. 2006 8 p.36 2008 pp.158-182 2006 http://www. pref.miyazaki.lg.jp/parts/000063360.pdf Ritchie B. and Adair D. (2002) Editorial The Growing Recognition of Sport Tourism, Cureent Issues in Tourism, 5(1), pp.1-6. 2007 sport & town http://www.sfen.jp/ sporttown/sporttown.html 2007 2007 3 9 http://www.sapporo-dome.co.jp/company/070621a.pdf 2006 2006 pp.47-77 2007 2007 pp.85-121 2007 2007 3 9 http://www.sapporo-dome.co.jp/company/070621a.pdf. Sofield T.H.B. (2003) Sports Tourism: From Binary Division to Quadripartite Construct, Journal of Sport Tourism, 8(3), pp.144-166. 2003 36 5 pp.108-113 Robinson T. and Gammon S. (2004) A Question of Primary and Secondary Motives: Revisiting and Applying the Sport Tourism Framework, Journal of Sport Tourism 9(3), pp.221-233. Weed M. and Bull C. (2004) Participant profiles, Sports Tourism: Participants, policy and providers, Elsevier Butterworth- Heinemann: Oxford, pp.54-72.