1. 80 1 2014 2 119
3 2012 2 202030 2020 3 4 1 2012 2 2 2 2 1 2012 1 2013 12 7 1 2 1 1 2 IC 120
2 A P D 40 1 B P D 30 C D 30 1 D D 30 E D 30 1 F D 30 G D 40 H D 40 I D 30 2 J D 40 2 K P 50 P D 5 3 4 5 6 7 2. 1980 17% 2010 21.1 2013 10 1995 7.6% NHK 2010 13.6% 121
2011 7 1993 1999 2004 6 2005 21 2 2004 2 35.7% 27.6 25.8% 3 17.4% 1000 2014: 121 7 122
24 2 2011 2004 2 2005 3 Kanter 1977 2004 3 4 7 AD AD 123
AD 40% 30% IWMF 2011 1989 1994 2007 89 94 2007 Creedon 2007: 275 276 Creedon 2007: 276 30% 20% 2004 21.4% 34.8% 45.7 124
3. 10 1960 2012 1960 NHK NET 1994 125
2013 70 1977 2 1994 1986 1990 8 10 I 12 13 8 4 AD 126
4. 10 4-1 1970 2009 VTR 127
4-2 10 AP AP C AP Kanter 1977 AP D 10 AP AP 128
15 K 90 11 AP K K 20 B AP G AP AD 2004 AD F AD 20 AD AD AP AP H AD AD AD AP AD 129
B AD AD AD J AD AD I AD 30 5. Creedon 1989: 3 AP F AD 2 3 AD AD 5 AD 30 90 130
6 4 2 1 AD AD F AD 5 2008 AD 2008 AD 131
20 6. AP AD 6-1 AD AP 30 40 40 30 30 C 132
F AD 5 8 3 AD F 40 A H A H G 40 2 30 40 30 2 2 4 133
6-2 AD 4 AD C B 2 30 40 A 20 A BS CS 40 H 30 30 40 10 134
6-3 A 12 B AP C B C E G 5 135
3 J I 2 30 I VTR 2 2 13 7. 136
2 1999 14 15 16 64.6% 37.0% 35.1 137
1 3 2014 2001 2001 15% 2015 2 2008 2010 3 2011 5 5 NHK 3 4 2013 1985 5 2 6 2004 2005 13.4 16.4% 17.5% NHK 7.1 8.7% 10.8% 7 2011 138
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No. 546 11 21 1997 IWMF International Women s Media Foundation 2011 Global Report on the Status of Women in the News Media Washington, D.C.: IWMF, http://www.iwmf.org/wp-content/uploads/2013/09/iwmf-global-report.pdf 2013 Kanter, R. M. 1977 1995 Men and Women of The Corporation, Harper Collins Publishers, Inc. 2014 60 2014 2 2012 2013 133 146 2014 28 2011 2010 2011 No. 29 13 22 1994 70 2005 2004 1999 1993 2011 2015 http://www.pressnet.or.jp/data/advertisement/advertisement01.php 2015 4 30 2015 http://www.pressnet.or.jp/data/circulation/circulation01.php 2015 4 30 2013 2003 2011 61 726 : 52 65 2013 83 2013 2009 140