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1 CNN MTV IT global standardization program MTV MTV MTV NBA MTV
2 SF youtube weibo twitter daum café cultural proximity
3 ICFP-JAPAN CCTV Youku SOHU Youku SBS SBS VOD
4 MBC KBS MBC MBC CCTV KNTV
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10 Gossip Girl the Hills glee SF The Vampire Diaries The Big Bang Theory SEX and the CITY glee FOX SUPER NATURAL CW Prison Break FOX The Mentalist CBS BORNS FOX the Hills MTV Gossip Girl CW The Vampire Diaries CW The Big Bang Theory CBS Prison Break FOX Gossip Girl CW Grey s Anatomy ABC SHERLOCK BBC CASTLE ABC SEX and the CITY HBO SUPER NATURAL CW Desperates Housewives ABC Dr.Who BBC CSI:MIAMI CBS The Vampire Diaries CW SUITS USA NCIS CBS Grey s Anatomy ABC SEX and the CITY HBO Criminal Minds CBS
11 BBC Dr.Who SF The Vampire Diaries SF Criminal Mind SUITS Grey s Anatomy JIN BOSS JIN TBS TBS GTO TBS TBS TBS CHANGE TBS NHK TBS TBS TBS
12 BS BS TBS K-POP K-POP youtube VISIT KOREA Dream High KISS
13 K-POP Dream High KBS Love in Palace MBC KBS Dream High KBS SBS KBS kiss MBC SBS MBC KBS MBC MBC SBS MBC SBS KBS SBS MBC KBS kiss MBC MBC MBC MBC KBS MBC MBC SBS KBS SBS KBS
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15 Morley&Robins (1995), Space of identity:global media, electronic landscapes and cultural boundries, London, Routledge, p.15. C. Hoskins and R. Mirus (1988), Reasons for the U. S. dominance of the international trade in television programmes, Media, Culture, and Society, 10(4), pp S. M. Chan-Olmsted (2006), Competitive strategy for media firms: Strategic and brand management in changing media markets, Mahwah, NJ, Lawrence Erlbaum Associates. Straubhaar (1991), Beyond media imperialism: Assymetrical interdependence and cultural proximity, Critical Studies in Mass Communication, 8, pp Straubhaar (2003), Choosing national TV: Cultural capital,language,and cultural proximity in Brazil, In M. G. Elasmar (Ed.), The impact of international television: A paradigm shift, Mahwah, NJ, Lawrence Erlbaum Associates. P. Mills (1985), An international audience? Media, Culture, and Society, 7(4), pp D. Croteau&W. Hoynes (2001) The business of media: Corporate media and the public interest, Thousand Oaks, CA, Pine Forge Press. M. Edmunds (1994), Cultural differences cause problems for programmers, Broadcast& Cable International, p.28. NHK NHK G. Hofstede (2001), Culture s consequences: Comparing values, behavious, institutions, and organizations across nations (2 nd ed.). Thousand Oaks, CA, Sage. Tokyo Panda
16 NHK Tokyo Panda NHK JETRO JETRO S, M. Chan-Olmsted (2006), Competitive strategy for media firms: Strategic and brand management in changing media markets, Mahwah,NJ,Lawrence Erlbaum Associates. D. Croteau and W. Hoynes (2001), The business of media: Corporate media and the public interest, Thousand Oaks, CA, Pine Forgr Press. E. T. Hall (1976), Beyond culture, NewYork,Anchor Books/Doubleday. G. Hofstede (2001), Culture s consequences:comparing values, behavious,institutions, and organizations across nations (2 nd ed.). Thousand Oaks, CA, Sage. Morley and Robins (1995), Space of identity: Global media, electronic landscapes and cultural boundries, London, Routledge. M. Edmunds (1994), Cultural differences cause problems for programmers, Broadcast&Cable International. C. Hoskins and R. Mirus (1988), Reasons for the U. S. dominance of the international trade in television programmes, Media, Culture, and Society, 10(4). P. Mills (1985), An international audience? Media, Culture, and Society,7(4) Straubhaar (1991), Beyond media imperialism: Assymetrical interdependence and cultural proximity, Critical Studies in Mass Communication, 8. Straubhaar (2003), Choosing national TV: Cultural capital, language, and cultural proximity in Brazil, In M. G. Elasmar (Ed.), The impact of international television: A paradigm shift, Mahwah, NJ, Lawrence Erlbaum Associates. No ICT
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