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1 21 3 G
2 G G G3G G G G
3 G G G Taobao ZTE Jetro G
4 G JMCPJapan Mobile ContentSPortal CP
5 G SP ICP
6 DeNA SNS JMCP G
7 0 0-1 G G G G G 0-2 G G G G 6
8 G 7
9 1 3G G G 95G G G G JETRO 8
10 GDP 8.7 GDP 3 G ICT 9
11 CMCA YRP MCFJCMB G 10
12 TCA 11
13
14
15 GDP GDP
16
17
18 1-1-3 NRI 17
19 NTT G TD-SCDMA 1 CP G W-CDMA 2 NTT G CDMA au SIM NTT SIM SIM SIM SIM 1 Time Division-Synchronous Code Division Multiple Access 2 Wideband-Code Division Multiple AccessG CDMA 3 cdmaone G 18
20 SIM NRI G G SIM G SIM G 4 19
21 NRI SIM G 20
22 G NRI G SIM SIM G G TD-SCDMA CP G
23 MII ICT MIIT 3 3G G
24 G NRI 23
25 G TD-SCDMA W-CDMA CDMA2000 G TD-SCDMA CDMA2000 cdmaone CDMA2000 W-CDMA cdmaone cdmaone G FMC G TD-SCDMA W-CDMA NTT CDMA2000 KDDIau G 24
26 G G JETROiresearch 25
27 SNS i SMS 6 SMS SMS URL SMS URL SMS G G SNS 6 short messaging service 26
28 CRBT CRBT 7 1 CRBT JETRO 7 Coloring Ring Back Tone 27
29 WAP 8 i WAP1.0 HDML 9 HTML Compact HTML WAP G WAP2.0 Java BREW WAP JETRO 8 Wireless Application Protocol 9 HTML WAP2.0 HTML CSS 28
30 MMS 10 IVR 11 MMS SMS IVR SMS 7 G SMS MMS WAP JETROiresearch 10 Multimedia Messaging Service 11 Interactive Voice Response 29
31 SP SP 100 SP SP 2 12 SPservice provider 30
32 15 SP SP SP SP SP DRM 13 PC CD DVD 13 31
33 CCTV monternet SP NG WAP URL CMNET CMWAP NG 1 40 NG 200 URL 32
34 1-2-3 SP ICP SP SP CP JETROiresearch Mobile MarketMM itunes CP Monternet 33
35 MM OPhone SymbianWindows Mobile OS 2 MM esurfing Space Application Market App Store Wo Store Wo 3G SP SP SP SINAQQTOMSOHU A8 SP SP 34
36 SP JETRO SP JETRO 35
37 1-3 G G PC G G3G G iphone3g G G G 2.5G G G G G 3G PHS FMC TD-SCDMA 3.5G TD-HSDPA LTE TD-LTE 3.9G G 36
38 1-4 G G USB 3G CCID G TD-SCDMA 2 G 37
39 CNNIC 38
40 G G CNNIC G G CNNIC G
41 CNNIC G CNNIC 40
42 G G CNNIC 41
43 G CNNIC G G 42
44 1-5 G G G G NRI 43
45 1-5-2G G 09 G NRI 1 44
46 -6 G MMS 45
47 / / / / G 2.5G SIM G G G 46
48 2 G 2-1 TaobaoZTE JETRO Helen Wang CEO SDG No
49 PV Baidu / % PC (VIP Free
50 WAP G 3G 5 30 DL 6.4 EC 49
51 1 50
52 2-1-2 CEO CFO DeNA SNS / PVTop10 26 Wap 60VIP (10(30% % CNNIC SNS
53 SNS SNS SP /1 WAP SP TV 30% 1550 % 50 ARPU 52
54 2-1-3 Yu Jing MCF 4 SP MM 53
55 GPS EC MM 3G SP 54
56 2-1-4TAOBAO George Song Taobao CtoC No.2eBay No.1 No.1 PC 1 T PC / /
57 100 3%10 56
58 46 App Store 57
59 2-1-5ZTE Wang Quan Feng OMA itunes MM DL UI 3G 3G 58
60 ZTE MCF Lin Jizhe Zhou Rui 3G 3G 3G Ophone - 3G - OS OMS - Ophone SMS 139 DL UC GPS15 / DL MM8 59
61 Nokia G UC UC UC BBS PC PC itunes itunes 91 iphone - itunes PC 60
62 2008 3G GPS 61
63 2-1-7JETRO JETRO JETRO JETRO CCTVSMG BtoC JETRO you.joy.cn/ 62
64 wap wap SP SP SP SP 3G MM SP SP SP FDI 63
65 2-2G web web
66 65
67 2-2-2 SMS SMS SMS PC SNS
68 PC 19 PC
69 68
70 2-2-3 Nokia 54.8 Samsung14.7Motrola8.7Sony Ericson8.2% Nokia 40 Nokia Motorola Sony Ericson Sony Ericson Motorola Motorola Sony Ericson Nokia Motorola Sony Ericson SamsungMotorola 69
71 % % %
72 SMS SMS % SMS 1 SMS 71
73 36.2% % % 11.6% % 17.0% %
74
75 2-2-4 PC 67.6% 60.6% 2 PC 8.8 PC
76 % %
77 % 45.1% 34.2%32.3% %31.2% 18.5 BBSSNS % PC 20 76
78 20 9.9%5.7% 5.2% % % 20 77
79 % %
80 CRBT % % 20 79
81 PC 44.0% 29.5% 2 PC PC % 19 PC
82 PC PC %75 3.8% %66 3.3% 20 81
83 1.8% %
84 % 25.6%24.4% R&B %
85 72.1% 33.7%33.2% 12.2%
86 6.4% 85
87 20 first love J-POP
88 %
89
90
91 挪 沟 90
92 /
93
94
95
96 20 43 THE KING OF Fighters33 32 RPG 20 95
97
98
99 DVD DVD 98
100
101 SF
102
103 DVD DVD 102
104
105
106 20 SLAMDUNK
107 2-2-11G G G G 106
108 G G G G 107
109 G G G 29.0G G G G G
110 G 109
111 (1) - - (2) - - (3) - 3 NYAKKIDOMO (4) - - Solution Space (1)
112 - 3G (2) G 3G Living Labo. PC AV PC PC Living Labo. 111
113 112
114 IT - - Web Google) IMSNS - IM E 113
115 GPS NYAKKIDOMO - NYAKKI - 114
116 - DOMO - NYAKKIDOMO DOMO
117
118 - - G
119 3. 3G 3G Japan Mobile ContentSPortalJMCP JMCP G SMS SMS MMS WAPWEB PC WEB WEB SMS CDSD WEB SMS to Bluetooth WEB SMS SMSMMS WEB 3G MMSWAPPC WEB 118
120 MMS WAP PC WEB WEB MMS MMS WAP PC WEB WAP WAP WAP MMS WAP Alipay MMS SMS MMS JMCPJapan Mobile ContentSPortal / / / / 119
121 G SP SMS idc 120
122 3-1-3 CP CP CP CP CP CP CP CP 121
123 CP CP CP G CP SP Taobao 122
124 CRM DB 123
125 JMCPJAPAN MOBILE CONTENTSPORTAL JCMP JCMB CP 124
126 Event CP CP 125
127 CP 126
128 Mail CP Mail SMS OK NG CP FeeDBack NG NG 127
129 CP CP DB Free 128
130 ID Event My Favorite CP ID(WEB Free WEB ID Event My Favorite 129
131 CP WAP ID SNS Group Group Mypage SP API API IF WAP SMS MMS Alipay WAP SMS 130
132 WAP SP DB SMS SP DB MMS SP DB Alipay WAP SP DB SMS SP DB DB CP CP CP CP 131
133 CP 132
134 3-3 JMCP
135 Firewall SSG350M-SH 2 DMZ Switch Cisco VLAN Switch Cisco 2960 Switch Cisco 2960G 2 F5 Link Controler LoaDBalance F5-BIG-Load Traffic Manager LoaDBalance Server HP DL360 G6 CRM RHEL DMZ Server HP DL360 G6 CP RHEL DMZ Server HP DL360 G6 RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL Inside Server HP DL360 G6 2 RHEL Inside Server HP DL360 G6 RHEL Inside 134
136 Server HP DL160 G6 Windows Server Inside RAID RAID HP StorageWorks
137 136
138 137
139 3-3-2 Firewall SSG350M-SH 2 DMZ Switch Cisco VLAN Switch Cisco 2960 Switch Cisco 2960G 2 F5 Link Controler LoaDBalance F5-BIG-Load Traffic Manager 138
140 LoaDBalance Server HP DL360 G6 CRM RHEL DMZ Server HP DL360 G6 RHEL DMZ Server HP DL360 G6 CP RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL DMZ Server HP DL360 G6 2 RHEL Inside Server HP DL360 G6 RHEL Inside Server HP DL160 G6 Windows Server Inside RAID RAID HP StorageWorks
141 140
142 141
143 142
144 3-3-3 Firewall SSG350M-SH DMZ Switch Cisco 3560 VLAN Server HP DL360 G6 CRM RHEL DMZ Server HP DL360 G6 RHEL DMZ Server HP DL360 G6 RHEL DMZ 143
145 Server HP DL360 G6 RHEL Inside Server HP DL360 G6 RHEL Inside Server HP DL160 G6 Windows Server Inside 144
146 145
147 3-3-4 JCMP 146
148 4 3G 3G - - e
149 - - - JETRO WTO 15 JETRO2008/p
150 16 16 New York Times Chinese Agencies Struggle Over Video Gamehttp:// 149
151 JETRO JCIPO 150
152 JETRO Catalogue for the Guidance of Foreign Investment Industries (Amended in 2007) 20 JETRO(2008)(2007 ) 151
153
154 SP ICP 50% 资 规 JCIPO(2008) 153
155
156 JCIPO(2008) 155
157 A 窝 B 23, ( )
158 VPN ISP SP ICP JETRO / SP [service provider] ICP [ internet content provider]
159 SP ICP 158
160 SP SP(value added mobile Service Provider) SP SP SP WAP SP SP SP SP SP SP 25 China Internet Network Information Center:CNNIC 159
161 SP 2 SP SP SP SP 26 SP SP 26 SP 160
162 ICP 292 / ICP ICP internet content providersp SP SP WAP ICP ICP JETRO
163 29 WAP ICP ICP
164 ICP 9 SP ICP SP 50% 30 China Internet Network Information Center:CNNIC 163
165 ()
166 ()
167 ICP
168 URL
169 () JCIPO(2008) 168
170 ()
171
172 33 (
173
174
175
176 [ ] JETRO [] []
177
178 WTO WTO 177
179
180 []
181 - VODDV FLASH
182
183 AVSP JETRO
184
185
186 JETRO
187 JETRO 186
188
189 % WOFE [Wholly Owned Foreign Enterprise] - WOFE 188
190 WTO WTO DeNA SNS 100 WOFEWholly Owned Foreign Enterprise 189
191 DeNA SNS DeNA SNS 43 DeNA DeNA DeNA WAPTX LTD WAPTX LTD DeNA WAPTX LTD. Infinity Venture Partner Tx.com.cn Gets Strategic Inputs from DeNA LLP VP Fund SNS WAPTX LTD. 190
192 DeNA WAPTX LTD WAPTX LTD. 100 WOFEWholly Owned Foreign Enterprise, WAPTX LTD.2004 waptx.com SNS tx.com.cn DeNA WAPTX LTD. LLP 44 WAPTX LTD. 44 KDDI 191
193 WOFEWholly Owned Foreign Enterprise Wu Kebo Chengtian Entertainment Group (International) Holding Company Limited Wu Kebo 80% WOFEWholly Owned Foreign Enterprise 4 4 Wu Kebo Chengtian Entertainment Group (International) Holding Company Limited 46http:// Sky Entertainment Group 192
194 4 WOFE WOFE 193
195 4-5 BBS UC UC PC PC 194
196 G - 3G WOFE 195
197 196
198 5 3G 3G 5-1 3G
199 図表 日本側の協力体制と中国との連携等の取り組み 198
200 5-1-2 FTA ICT ICT ICT ICT
201 - - 3G 3G GPSTD-SCDMA 3G - 3G - 200
202 5-1-3 JMCP - SP - - Japan Mobile Contents PortalJMBC 201
203 5-1-4 JMCP YRP 3G Japan & China Mobile Communication Committee: JCMBJCMB 202
204 - Win-Win - - YRP IT (MoU MoU ICT SP ICP 203
205 JMCP win-win ICT YRP 204
206 Japan & China Mobile Communication Committee: JCMB YRP IT (MoU SP - 205
207 5-2 3G 3G 3G Japan Mobile ContentSPortalJMCP JMCP JMCP FTA win-win 206
208 JMCP JMCP ICT 207
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