26 FRI Review Technical Development Strategies of Japanese Corporations The Increasingly Important Role of International Standardization Strate

Size: px

Start display at page:

Download "26 FRI Review Technical Development Strategies of Japanese Corporations The Increasingly Important Role of International Standardization Strate"

こうごたかぎ
5 years ago
Views:

1 25 Articles

2 26 FRI Review Technical Development Strategies of Japanese Corporations The Increasingly Important Role of International Standardization Strategies Senior EconomistHidetaka Yoneyama Foreword. Products that Conquer World Markets and the Source of Their Competitiveness. How to Achieve International Standards. Product / Technology Development Strategies in Japanese Corporations Conclusion 1. From the perspective of corporate strategy, the current competitive strength of Japanese companies, which account for a large share of the world s markets, can be attributed to (1) the acquisition of niche markets, (2) the establishment of highly advanced technology which other companies could not emulate, (3) the creativity to think of unusual product combinations which foreign manufacturers would never think of, and (4) the creation of added value through partnerships between companies in different fields or between manufacturers and users. Above all, one of the main strengths of Japanese companies has been their ability to quickly develop advanced technology which could not be emulated by other companies. 2. The above-mentioned companies can be said to have established international standards in their own fields. However, in most cases, these companies had no clear plans to establish such international standards from the start. Rather, the development of these international standards was the end result of their activities. To establish international standards in the future, it will be necessary for companies to have a clear focus on the establishment of international standards from the early stages of product or technical development, while continuing with efforts to develop cutting-edge technology as quickly as possible. Rather than waiting for standardization to result from market competition or the establishment of government standards, companies will engage in activities aimed at achieving standardization in conjunction with corporate associations, or will see standardization arise from new developments in networking, which will increase the need for rapid standardization in many fields. 3. Of the fields in which international standardization will become increasingly important in the future, there are many fields in which Japanese industries are in an advantageous position. While continuing to promote their technical superiority, companies which have cutting-edge technology must also pro-actively carry out activities for standardization through public organizations for standardization and at forums and consortiums for corporate associations working toward standardization.

3 27 PAN VTR CD MD 40

4 28 FRI Review TFT CVD THK M&A 7 40 NC 8 NC AV FAX 34% CD DVD TDK 5 5 HDD HDD IC 13 35% 14 90% 14 PPC % AE AE

5 PTC HDDSPM , DPE DPE % HDD HDD M&A Forbes IMA

6 30 FRI Review HDD DPE IC 60 IC

7 HDD AE NC

8 32 FRI Review

9 33

10 34 FRI Review ITSIntelligent Transport System IMT-2000 ITS 1993

11 35 ITS LSI VTR ITS ITUIEC ISOJTCI ETSI TTCARIB T1TIA ATM Forum Frame Relay Forum NM Forum Internet Society IrDA DVD 1998 Windows Intel(CPU)

12 36 FRI Review ISO IEC ITU ISO IEC TC SC ISO TCSC 27 IEC TCSC 11 CD IEC ISOIECITU

13 NTT 2001 NEDO PDP 128 LSI POF 70 FTTHFiber to the home

14 GDI HP AV CDMD IBM TV AV java ITS ITS MONET DVD 41 DVD 10 CDMDVTR CD SACD CD DVD NEDO NTT ITU WCDMA GM CO 2

15 DRAM DRAM PC DRAM LSI 128 LSI PDP NEC FeRAM 16 FeRAM 2001 IC DRAM DVD-RAM

16 NKK BASF PAN 1998 PAN POF CGT SQUID

17 41 IMT-2000 NTT W-CDMA ITU 99 DVD DVD GM 2004

18 42 FRI Review POF POF 155Mbps 1997 ATMAsynchronous Transfer Mode 95 POF SI POF Mbps ATM ATM NEC HP POF POF

19 PHP 1998

- March UFJ IBM M PC

Nakagawa % - March UFJ IBM M PC ,,,, F TW- IC W, Hitachi Television Taiwan Ltd. PVT MUSE : : - March FHP ALIS Wooo HDD, OEM Wooo PDP / PDP LT M- M-,, % : :.,, * - March.,,, o o o o SaaS ATM Hitachi Smart