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Transcription:

March WHO Framework Convention on Tobacco ControlFCTC Japan Tobacco Inc., JT JT

WHO A WHO FCTC JARO

March JT CM CM a b DVD c

a b FCTC JT

March WHO FCTC WHO FCTC FCTC FCTC FCTC Mary Assunta and Simon Chapam, FCTC WHO FCTC Mary Assunta and Simon Chapam, PDF http://www.mofa.go.jp/mofaj/gaiko/treaty/ pdfs/treaty_a.pdf. FCTC

CM March

FCTC FCTC FCTC JT JT JT JT JT JT FLASH FRIDAYDIME SPACAR & DRIVERSports Graphic Number TRENDY JT JT SMOKERS STYLE http://www.otonatobacco.com/ top.html

JT March

JT JT JT JT JT JT JT SMOKERS STYLE JTSMOKERS STYLE SMOKERS STYLE JT http://www.jti.co.jp/sstyle/index.html JT SMOKERS STYLE

March SMOKERS STYLE JT JT JT SMOKERS STYLE JT JT JT JT JT JT

JT CM JT Mary Assunta and Simon Chapam,, Health treaty dilution: a case study of Japan s influence on the language of the WHO Framework Convention on Tobacco Control, J. Epidemiol. Community Health ; ;. http:/ /jech.bmj.com/cgi/content/full/// http://www.jti.co.jp/sstyle/index.html pppp pp WHO http://www.mofa.go.jp/mofaj/gaiko/ treaty/pdfs/treaty_a.pdf CM

March Tobacco Advertisement Controls and the Representation of Smoking Manners Advertisement in Japan ABSTRACT In this paper, I examine the actual situation of tobacco advertisement controls and the process of formation of the controls in Japan. Using an analysis of the representation of smoking manners advertisements, I aim to answer this following question by analyzing the representation of smoking manners advertisement. The questions: why did the problem of smoker s manners turn out to be the main focus of discussion regarding tobacoo advertisement, instead of the health problem involved? Japan Tobacco Inc. together with the Ministry of Finance has announced the message that tobacco is one of the nonessential items for adults. At the same time they have published advertisements regarding smoking manners have consideration towards other people and environment when smoking. Key Words : Tobacco Advertisement Controls, Smoking Manners Advertisement, Policy Process