JAPAN MARKETING JOURNAL 117 Vol.30 No.12010



Similar documents

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

商学 63‐1・2☆/5.冨田

JAPAN MARKETING JOURNAL 110 Vol.28 No.22008

JAPAN MARKETING JOURNAL 122 Vol.31 No.22011

商業学会発表資料( ).ppt

Kobe University Repository : Kernel タイトル Title 著者 Author(s) 掲載誌 巻号 ページ Citation 刊行日 Issue date 資源タイプ Resource Type 版区分 Resource Version 権利 Rights DOI

小売業におけるPB戦略とストアロイヤルティ


ATM

宮城2008.indd

JAPAN MARKETING JOURNAL 122 Vol.31 No.22011

マーケティング・チャネル研究における協調関係論の再検討

小宮路雅博149‐178/149‐178

公的・非営利組織の人的資源マネジメント戦略:

H22H23 4.


JAPAN MARKETING JOURNAL 110 Vol.28 No.22008

JAPAN MARKETING JOURNAL 123 Vol.31 No.32012

JAPAN MARKETING JOURNAL 115 Vol.29 No.32010

4. 表 34. コンピテンシー尺度 (Spencer & Spencer, 1993) Spencer & Spencer 1993:

社会学部紀要 120号☆/9.池内

60 Vol. 44 No. 1 2 準市場 化の制度的枠組み: 英国 教育改革法 1988 の例 Education Reform Act a School Performance Tables LEA 4 LEA LEA 3

教育社会学会(180903d)

BB 報告書完成版_修正版) doc

営業行動の選択とその有効性に関する一考察

JAPAN MARKETING JOURNAL 110 Vol.28 No.22008

2) 3) 2) Ohkusa, 1996 ; 1999 ; Ohtake and Ohkusa, 1994 ; La Croix and A. Kawamura, Reject American Economic Review, Journal of Political Econom

本文/インドネシアとタイ~ 小林 守

66-4 正岡・二宮先生.pwd

Blue Ocean Strategy W. Chan Kim A. Mauborgne INSEAD INSEAD Production and Operations Management PhD Value Innovation Kim & Mauborgne, 1997

Japanese Journal of Applied Psychology


Japanese Journal of Applied Psychology

56 56 The Development of Preschool Children s Views About Conflict Resolution With Peers : Diversity of changes from five-year-olds to six-year-olds Y

Jpn. J. Sch. Psy., 16(1) (2016)

JAPAN MARKETING JOURNAL 123 Vol.31 No.32012

家庭向け電力小売市場におけるブランドスイッチ要因の検証 ~ ロイヤルティモデルによる検討 ~ 八島明朗 ( 専修大学 )

2

20/September/ (2007) (2007) Berger- ( 2000) Cinii 8 Sociological Abstracts relative deprivation ) *1 (2007) *2 2 4 δ Boudon-Kosaka

研究成果報告書(基金分)


JR TESSEI JR JR

untitled

スポーツ観戦における感動場面尺度

重要度−満足度マトリクスにおける境界の基準化と有意性の適用

村本 孜71‐89/71‐89

JAPAN MARKETING JOURNAL 110 Vol.28 No.22008

JAPAN MARKETING JOURNAL 113 Vol.29 No.12009

JAPAN MARKETING JOURNAL 111 Vol.28 No.32008

商学 68-5・6☆/3.高橋

081116ヨコ/妹尾江里子 199号

2 251 Barrera, 1986; Barrera, e.g., Gottlieb, 1985 Wethington & Kessler 1986 r Cohen & Wills,



52 Stringer 3 E. B. Taylor Hofstede (1997) (1991)O Reilly et. al (1991)Payne & Phersey (1971) Litwin & Stringer (1974)Likert (1967) 16 1


2 / 24

ハイコミットメントモデルの有効性についての考察 

_16_.indd

e.g., Mahoney, Vandell, Simpkins, & Zarrett, Bohnert, Fredricks, & Randall2010 breadth intensitydurationengagement e.g., Mahone

(’Ó)”R

untitled

自殺の経済社会的要因に関する調査研究報告書


02古郡氏李氏_a_4.indd

JAPAN MARKETING JOURNAL 122 Vol.31 No.22011

人文論究60-2(よこ)(P)☆/2.中島

日本の高齢者世帯の貯蓄行動に関する実証分析

Making Democracy Work Making Democracy Work

untitled

4303ALL-“Å‘I

越智59.qxd

_01野口.indd

untitled

65-5 足代訓史.pwd

(2004) (2002) (2004) ( 1990,Smith,Standinger, & Baltes,1994,Carstensen, et al., 2000) (1990) (2006)

untitled


供給進化とマーケティング対応 : ゲーム産業を事例として

戦間期日本企業の資金調達、資本コスト、資本構成:最適資本構成理論からみた1930年代における企業財務


Microsoft Word - 荳ュ蟲カ諱オ

04-p45-67cs5.indd

untitled

PDFŠpŒ{Ł¶

<テーマ>

デフレ不況下の金融政策をめぐる政治過程

2015 3

公務員倫理問題への新アプローチ

01_芦澤成光①.indd

1 (1996), p. 7 (2006), p (2003), p. 2 p (2003), p. 21 (2008), p. 3 (2003), p. 17 B (2003), p. 28 A, A (2004), p. 17 J, A (2004), p. 9 (p.

: 1

repocost.PDF

201/扉

わが国企業による資金調達方法の選択問題

橡同居選択における所得の影響(DP原稿).PDF

101†^›ªŒ{‘~”q.pwd

商学 66‐1☆/16.田口

B2Bマーケティングにおける企業ウェブサイト利用に関する予備的考察 : B2B企業勤務者調査を中心に

Transcription:

Japan Marketing Academy JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

Japan Marketing Academy JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

Vol.30 No.12010 JAPAN MARKETING JOURNAL 117

http://www.service-js.jp/ JCSI ACSI WOMWord of Mouth intangibility inseparability heterogeneity perishability Fisk et al. JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

JCSI JCSI IBM SPSS Statistics MRA [ ][],JCSI, SPRING vol.,.,.,,,,, p.-.,. Anderson, Eugene W. and Mary W. Sullivan (),The Antecedents and Consequences of Customer Satisfaction for Firms,Marketing Science, (Spring), -. Augusto de Matos, Celso, J. Luiz Henrique and F. de Rosa (),The different roles of switching costs on the satisfaction-loyalty relationship,international Journal of Bank Marketing, (), -. Aydin, Serkan and Gokhan Ozer (),How switching costs affect subscriber loyalty in the Turkish mobile phone market: An exploratory study,journal of Targeting, Measurement and Analysis for Marketing, (), -. Bansal, H. S. and S. F. Taylor (),The service provider switching model(spsm): a model of consumer switching behavior in the service industry, Journal of Service Research, (), -. Bendapudi, Neeli and Leonard L. Berry (),Customers' Motivations for Maintaining Relationships With Service Providers,Journal of Retailing, (), -. Berry, Leonald L. (), Relationship Marketing, in Leonard L. Berry, Lynn G. Shostack, and Gregory D. Upah, eds., Emerging Perspectives on Service Marketing. Chicago, IL: American Marketing Association, -. Bitner, Mary Jo, Bernard H. Booms and Mary Stanfield Tetreault (),The Service Encounter: Diagnosing Favorable and Unfavorable Incidents,Journal of Marketing, (January), -. Bolton, R. (),A dynamic model of the duration of the customers' relationship with a continuous service provider: The role of satisfaction,marketing Science, (), -. Burnham, T. A., Frels, J. K., and Mahajan, V. (), Consumer switching costs: A typology, antecedents, and consequences,journal of the Academy of Marketing Science,, -. Caruana, A. ()The impact of switching costs on customer loyalty: A study among corporate customers of mobile telephony,journal of Targeting, Measurement and Analysis for Marketing, (), -. Chen, Mei-Fang and Ling-Huei Wang (),The moderating role of switching barriers on customer loyalty in the life insurance industry,service Industries Journal, (), -. Colgate, Mark and Bodo Lang (),Switching Barriers in Consumer Markets: an Investigation of the Financial Services Industry,Journal of Consumer Marketing, (), -. JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

Cronin, J.J., Jr. and Taylor, S. A. (),Measuring service quality: A reexamination and extension,journal of Marketing, (), -. Dick, Alan S. and Kunal Basu (),Customer Loyalty: Toward an Integrated Conceptual Framework,Journal of the Academy of Marketing Science, (), -. Fisk, Raymond P., Stephen W. Brown and Mary Jo Bitner (),Tracking the Evolution of the Services marketing Literature,Journal of Retailing, (), -. Fornell, Claes (),A National Customer Satisfaction Barometer: The Swedish Experience,Journal of Marketing, (January), -. Gremler D. D. and S. W. Brown (),Service loyalty: its nature, importance, and implications,in Edwardson, B., Brown, S. W. and Johnston, R. (Eds), Advancing Service Quality : A Global Perspective, International Service Quality Association, -. Grove, Stephen J., Raymond P. Fisk and Joby John (), The future of services marketing: forecasts form ten services experts,journal of Services Marketing, (), -. Heskett, Sassar and Schlesinger (),The Service Profit Chain,The Free Press. Hu, A. W. and I. Hwang (),Measuring the effects of consumer switching costs on switching intention in Taiwan mobile telecommunication services,the Journal of American Academy of Business, (), -. Jones, Michael A., David L. Mothersbaugh and Sharon E. Beatty (),Switching Barriers and Repurchase Intentions in Services,Journal of Retailing, (), -. Jones, Michael A., David L. Mothersbaugh and Sharon E. Beatty (),Why Customers Stay: Measuring the Underlying Dimensions of Services Switching Costs and Managing Their Differential Strategic Outcomes, Journal of Business Research,, -. Jones, Michael A., Kristy E. Reynolds, David L. Mothersbaugh and Sharon E. Beatty (),The Positive and Negative Effects of Switching Costs on Relational Outcomes,Journal of Service Research, (), -. Jones, Thomas O. and W. Earl Sasser, Jr. (),Why Satisfied Customers Defect,Harvard Business Review, (), -. Keaveney, M. Susan (),Customer Switching Behavior in Service Industries: An Exploratory Study,Journal of Marketing, (April), -. Lam, Shun Yin, V. Shankar, M. K. Erramilli and B. Murthy (),Customer Value, Satisfaction, Loyalty, and Switching Costs: An Illustration from a Business-to- Business Service Context,Journal of the Academy of Marketing Science, (), -. Lee, M. and L. F. Cunningham (),A cost/benefit approach to understanding service loyalty,journal of Services Marketing, (), -. Mittal, V., and W. A. Kamakura (),Satisfaction, repurchase intent and repurchase behavior: Investigating the moderating effect of customer characteristics, Journal of Marketing Research, (), -. Oliver, R. L. (),A cognitive model of the antecedents and consequences of satisfaction decisions,journal of Marketing Research,, -. Oliver, R. L. (),Whence customer loyalty?,journal of Marketing, (), -. Oliver, R. L. and J. E. Swan (),Consumer perceptions of interpersonal equity and satisfaction in transactions: A field survey approach,journal of Marketing, (), -. Patterson, Paul G. and Tasman Smith (),A Cross- Cultural Study of Switching Barriers and Propensity to Stay with Service Providers, Journal of Retailing,, -. Ping, Robert, A. (),The Effects of Satisfaction and Structural Constraints on Retailer Exiting, Voice, Loyalty, Opportunism, and Neglect,Journal of Retailing,, -. Porter, E. M. (), Competitive Strategy. Academic Press, New York, NY. Reichheld, Fredrik F. and W. Earl Sasser (),Zero Defections: Quality Comes to Services,Harvard Business Review, (September/October), -. Renaweera, Chatura and Jaideep Prabhu (),The Influence of Satisfaction, Trust and Switching Barriers on Customer Retention in a Continuous Purchasing Setting,International Journal of Service Industry Management, (), -. Rust, R.T., Zeithaml, V., and Lemon, K. (), Driving customer equity. Boston: The Free Press. Saunders, D. R. (),Moderator variables in prediction, Educational and Psychological Measurement, (), -. Vaquez-Carrasco, R. and Grodon R. Foxall (),Positive vs. negative switching barriers: the influence of service consumers' need for variety,journal of Con- JAPAN MARKETING JOURNAL 117 Vol.30 No.12010

sumer Behaviour,, -. Vaquez-Casielles, R., L. Suaez-Alvarez, Belen Del Ri- Lanza, A. (),Customer Satisfaction and Switching Barriers: Effects on Repurchase Intentions, Positive Recommendations, and Price Tolerance,Journal of Applied Social Psychology, (), -. Yang, Zhilin and Robin T. Peterson (),Customer Perceived Value, Satisfaction, and Loyalty: The Role of Switching Costs,Psychology & Marketing, (), -. JAPAN MARKETING JOURNAL 117 Vol.30 No.12010