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plate-forme ICT BP p. 270 p. 135 pp. 135 136 JSPS SPACE ALC plateau : http://eow.alc.co.jp/search?q=plateau&ref=sa

p. 136 SNS p. 222 Negoro and Ajiro 2013 4 AV p. 5 p. 5 p. 5 OS p. 5 p. 81 Eisenmann, Parker and Van Alstyne 2006 Two-Sided Platform pp. 69 70 Eisenmann, Parker and Van Alstyne 2011 Platform Envelopment Negoro and Ajiro, p. 18 Negoro and Ajiro 2013 Negoro and Ajiro 2013

OS SNS AV Negoro and Ajiro 2013, p. 6, Figure 1 Evans, Hagiu and Schmalensee, 2006; 2006; Hagiu, 2008; Hagiu and Yoffie, 2009; Negoro and Ajiro 2013, pp. 15 18

p. 81 Negoro and Ajiro 2013 Konsynski, Warbelow and Kokuryo, 1989 Two-Sided Markets Caillaud and Jullien, 2003; Rochet and Tirole, 2003; Hagiu, 2008; Evans and Schmalensee, 2010 Two-Sided Platform Eisenmann, Parker and Van Alstyne 2006 pp. 69 70 OS Two-Sided Markets Rochet Tirole Rochet and Tirole, 2003, 2006 Rochet and Tirole 2003 Two-Sided Markets Negoro and Ajiro, 2013

Armstrong, 2006; Eisenmann, Parker and Van Alstyne, 2006; Eisenmann, 2007 Winner Take All Eisenmann, Parker and Van Alstyne 2006 Eisenmann, Parker and Van Alstyne 2006 Eisenmann, 2007

2010; Zott, Amit and Massa, 2011 McGrath 2010 2014a, 2014b IT e-words business method business model http://e-words.jp/w/ E38393E382B8E3838DE382B9E383A2E38387E383AB.html

Yahoo! e-business e-business No. 1 pp. 46 47 Web pp. 89 92

p. 47 Information Site Trade Site Information Site Drewry Trade Site pp. 48 49 1ID ID p. 50 Information Site Trade Site pp. 50 52

1 ID 1 ID Information Site ID Information Site Trade Site p. 53

54 Information Site Trade Site Information Site Trade Site

Information Site Trade Site Eisenmann, Parker and Van Alstyne, 2006 Trade Site Information Site Information Site Abell, 1980; e-business

Abell, D. F. 1980 Defining the Business: The Starting Point of Strategic Planning, New Jersey: Prentice-Hall

pp. 85 100. Armstrong, M. 2006 Competition in Two-Sided Markets, The RAND Journal of Economics, 37 3, pp. 668 691. Caillaud, B. and B. Jullien 2003 Chiken and Egg: Competition among Intermediation Service Providers, The RAND Journal of Economics, 34 2, pp. 309 328. Eisenmann, T. 2007 Winner-Take-All in Networked Markets, Harvard Business School Module Note, 9 806 131, pp. 1 15. Eisenmann, T., G. Parker and M. W. Van Alstyne 2006 Strategies for Two-Sided Markets, Harvard Business Review, October, pp. 92 101 DIAMOND pp. 68 81. Eisenmann, T., G. Parker and M. W. Van Alstyne. 2011 Platform Envelopment, Strategic Management Journal, 32: 1270 1285. Evans, D. S., A. Hagiu and R. Schmalensee 2006 Invisible Engines, Cambridge: The MIT Press. Evans, D. S. & R. Schmalensee 2010 Failure to Launch: Critical Mass in Platform Businesses, Review of Network Economics, 9, Issue. 4, pp. 1 26. pp. 171 198. Hagiu, A. 2008 Platforms, Pricing, Commitment and Variety in Two-sided Markets, VDM Verlag. Hagiu, A. and D. B. Yoffie 2009 What s Your Google Strategy?, Harvard Business Review, April, pp. 74 81 DIAMOND pp. 22 33 2014a pp. 87 99. pp. 217 245. NTT pp. 211 237. Konsynski, B., A. Warbelow and J. Kokuryo 1989 AUCNET: TV Auction Network System, Harvard Business School Case Study, 9 190 001, pp. 1 16. McGrath, R. G. 2010 Business Models: A Discovery Driven Approach, Long Range Planning, 43 2 3 : pp. 247 261. pp. 463 482.

IT pp. 1 22. Negoro, T. and Ajiro, S. 2013 An Outlook of Platform Theory Research in Business Studies, Waseda Business & Economic Studies, 48 : pp. 1 29. pp. 45 57. No. 41, pp. 79 94. BP BP MOT pp. 1 163. Rochet, J. C. and J. Tirole 2003 Platform Competition in Two-Sided Markets, Journal of Europian Economic Association, 1 4, pp. 990 1029. Rochet, J. C. and J. Tirole 2006 Two-Sided Markets: A Progress Report, The RAND Journal of Economics, 37 3, pp. 645 667. 27 2 pp. 37 45. Zott, C., R. Amit and L. Massa 2011 The Business Model: Recent Developments and Future Research, Journal of Management, 37 4 : pp. 1019 1042.